Common Citizen Cannabis Brand Logo

Common Citizen

Data Snapshot: Jul 04, 2026
$1M+

Jun-2026

Sales

Decline

Trend

6-Month

341

Product Count

SKUs

$12.06

Avg Price

42.7%

YoY Sales Change

-9.6%

YoY Price Change

Common Citizen is a vertically-integrated, Michigan-based cannabis company, cultivating over 60 unique strains in its greenhouse facility in Marshall. Noted for its commitment to changing societal stigma surrounding cannabis, it offers high-quality products for both recreational and medical use. The brand distinguishes itself through its human-centric ethos and efforts to foster a safe, inclusive space for its community.
Common Citizen Sales

Market Insights Snapshot

Common Citizen Historical Sales by Category

In June 2026, Common Citizen concentrated 79.71% of sales in Flower with year-over-year growth of 68.05% and month-over-month momentum of 6.18%, while Pre-Roll held 8.98% share with 106.50% YoY and 6.24% MoM; Vapor Pens comprised 7.77% share with a -32.24% YoY decline despite a 23.66% MoM lift, and Concentrates at 3.54% share fell -48.08% YoY and -2.52% MoM. At the portfolio level, brand sales grew 42.73% YoY even as average price fell -9.59%, and in Michigan Flower the brand ranked 8th, implying the category mix is tilting toward volume-led Flower and Pre-Roll gains while de-emphasizing declining concentrates and pressurized Vapor Pens.

The shift toward high-share Flower and accelerating Pre-Roll suggests a pricing and assortment stance favoring accessible formats, with the -9.59% average price change aligning to volume capture in categories posting 6.18% and 6.24% MoM growth, respectively. Maintaining the 8th rank in Michigan Flower alongside a -32.24% YoY contraction in Vapor Pens and a -48.08% YoY drop in Concentrates indicates a deliberate focus on core inhalables where the brand can scale share, implying near-term positioning anchored in Flower-led traffic with Pre-Roll as an entry point while deferring resource intensity in underperforming oil-based formats.

Jun-2026 Rank
Concentrates
Flower
Pre-Roll
Vapor Pens
38
8
47
42
54
Category
Share of Sales
Avg Item Price
YoY %
MoM %
Flower
79.7%
$15.36
+68.1%
+6.2%
Pre-Roll
9.0%
$4.48
+106.5%
+6.2%
Vapor Pens
7.8%
$11.78
-32.2%
+23.7%
Concentrates
3.5%
$8.03
-48.1%
-2.5%
Common Citizen

Competitive Landscape

Common Citizen is ranked #8 in June 2026 in MI Flower, improving 6 positions from #14 year over year, and up 3 spots from #11 in March 2026; however, this sits below its peak rank of #4 from December 2024. Competitively, High Minded held #1 both this year and last while its sales fell 13.7% year over year, whereas Goodlyfe Farms climbed from #5 to #2 on 44.1% YoY sales growth, indicating that upward mobility favored brands converting growth into rank gains faster than incumbents defending share. The mix of a 6-place YoY ascent for Common Citizen alongside peers like Mischief jumping from #13 to #5 on 146.1% YoY sales growth implies the brand’s trajectory is positive but increasingly dependent on sustaining momentum against faster-accelerating climbers.

Common Citizen market ranking for MI Flower

Common Citizen

Notable Products

Diamond Bar (3.5g) posted the standout move in June 2026 with a +247% month-over-month surge to $93,162 and jumped to rank 1, while Lemon Bar (Bulk) rose +20% to rank 2. King Wilson (3.5g) advanced +28% while holding rank 8, and Juicy Lucie Watermelon Squeeze Infused Pre-Roll (1.2g) climbed +32% at rank 5. With seven of the top ten coming from Flower and occupying ranks 1, 2, 3, 6, 7, 8, and 10, the mix implies Common Citizen is consolidating share in core Flower while using a limited set of Pre-Rolls to add incremental velocity rather than diversify the ranking stack.

Product
Category
Feb-2026
Mar-2026
Apr-2026
May-2026
Jun-2026
MoM %
Diamond Bar (3.5g)
Flower
10
2
10
7
1
+247.4%
Lemon Bar (Bulk)
Flower
>10
>10
6
2
2
+20.0%
Dracoz (3.5g)
Flower
>10
9
2
5
3
+18.3%
Principle - Sunset Kush Pre-Roll (1g)
Pre-Roll
>10
>10
>10
>10
4
Juicy Lucie Watermelon Squeeze Infused Pre-Roll (1.2g)
Pre-Roll
>10
>10
>10
9
5
+31.8%
Permanent Marker (Bulk)
Flower
>10
>10
>10
>10
6
Limecai (3.5g)
Flower
>10
5
>10
4
7
+19.4%
King Wilson (3.5g)
Flower
6
3
>10
10
8
+28.4%
GMO x Mendo Breath Pre-Roll (1g)
Pre-Roll
>10
>10
>10
>10
9
Gerry Peyton (7g)
Flower
8
>10
>10
>10
10
View product & sales data

Top Selling Cannabis Brands

Simple, transparent pricing that grows with you.
Research the top cannabis brands across markets in the US and Canada.

Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.

Header image
User rating
start Today
Stay ahead of the competition with real-time market data insights.

Discover How Your Brand Stacks Up in the Market