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Nov-2025
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Overview
Market Insights Snapshot
Grocery Cannabis has shown significant improvement in its performance within the New York market, particularly in the Flower category. Over the past few months, the brand has climbed steadily in rankings, moving from 18th place in August 2025 to an impressive 7th place by November 2025. This upward trajectory is indicative of a strong market presence and increasing consumer demand for their products. Notably, the brand's sales figures reflect this positive trend, with a notable increase from August to October 2025, before a slight dip in November. This consistent rise in rankings suggests that Grocery Cannabis is effectively capturing market share and enhancing its brand visibility in New York.
While the performance in New York is commendable, it is important to consider Grocery Cannabis's standing in other states and categories. The absence of ranking data for other states implies that the brand has not yet broken into the top 30 in those markets, which could be seen as a potential area for growth or concern. The focus on the Flower category in New York suggests a strategic concentration that has paid off, but diversification across categories and states might be necessary to sustain long-term growth and stability. Observing how Grocery Cannabis navigates these challenges and opportunities will be key to understanding its future trajectory in the competitive cannabis industry.
Competitive Landscape
In the competitive landscape of the New York flower category, Grocery Cannabis has shown a remarkable upward trajectory, climbing from a rank of 18th in August 2025 to 7th by November 2025. This ascent is particularly notable when compared to competitors such as Matter., which experienced a decline from 3rd to 9th place over the same period, and Rolling Green Cannabis, which dropped from 2nd to 5th. Despite Find. maintaining a relatively stable position around the 5th and 6th ranks, Grocery Cannabis's sales growth has outpaced many of its competitors, suggesting a strong market presence and increasing consumer preference. The brand's ability to improve its rank amidst declining sales figures for others indicates a strategic advantage that could be leveraged for further growth in the New York market.
Notable Products
In November 2025, the top-performing product for Grocery Cannabis was Lemon Cherry Zaza (28g) in the Flower category, securing the number one rank with sales of 1135 units. Pink Grapefruit (28g), also in the Flower category, followed closely as the second top product. Pink Runtz (28g) maintained its third position from October, indicating consistent demand. Sour Diesel (28g) and Pink Starburst (28g) rounded out the top five in the Flower category, marking their debut in the rankings. This shift suggests a growing consumer preference for these particular strains over the past months.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
