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Oct-2025
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Overview
Market Insights Snapshot
HAMSA Edibles has demonstrated varied performance across different states and categories over the past few months. In California, the brand's ranking in the Edible category has seen a decline, moving from 60th in August 2025 to 72nd by October 2025. This drop indicates a potential challenge in maintaining market share within the state. Despite this, the brand's sales in August were notably higher, suggesting a temporary surge in popularity or a successful promotional campaign during that period. Meanwhile, in New Jersey, HAMSA Edibles has shown a more stable presence, with rankings fluctuating slightly but staying within the top 50, peaking at 37th in August and October. The brand's resilience in New Jersey is underscored by a sales increase in October, indicating a positive trend in consumer demand.
The absence of HAMSA Edibles from the top 30 rankings in both states highlights areas for potential growth and improvement. The brand's inability to crack the top 30 in California and New Jersey suggests that while they have a presence, there is significant competition they need to overcome. This could be an opportunity for the brand to reassess its strategies, perhaps by innovating its product line or enhancing marketing efforts to capture a larger share of the market. The contrasting trends between the states—declining ranks in California versus a more stable performance in New Jersey—offer insights into regional market dynamics that could inform future strategic decisions for HAMSA Edibles.
Competitive Landscape
In the competitive landscape of the edible cannabis market in New Jersey, HAMSA Edibles has experienced fluctuations in its ranking over the past few months. While it saw a slight improvement from 38th in July 2025 to 37th in August 2025, it dropped out of the top 40 in September and October, ranking 47th and 45th, respectively. This downward trend contrasts with the performance of competitors like Breakwater, which entered the top 50 in September and improved to 42nd by October, indicating a stronger market presence. Lily Extracts also maintained a relatively stable position, ranking consistently within the top 50, while Flower Union and Brute's Roots have shown sporadic appearances in the rankings. Despite the challenges, HAMSA Edibles' sales rebounded in October, suggesting potential for recovery if strategic adjustments are made to address the competitive pressures in this dynamic market.
Notable Products
In October 2025, the top-performing product from HAMSA Edibles was Mango Gummies 10-Pack (100mg), which climbed to the number one rank from the third position in September, achieving sales of 427 units. Indica Nano Blueberry Gummies 10-Pack (100mg) secured the second spot, maintaining a strong presence in the top tier after a drop from the first position in previous months. Green Apple Gummies (100mg) consistently performed well, holding the third rank, while Watermelon Gummies 10-Pack (100mg) fell to fourth place from its leading position in September. Notably, the THC:CBN 2:1 Elderberry Sleep Gummies 10-Pack (100mg THC, 50mg CBN) made its debut at the fifth rank in October. These shifts indicate a dynamic landscape for HAMSA Edibles, with Mango Gummies showing significant resilience and popularity among consumers.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
