.svg){kind=small}
Mar-2026
Sales
Trend
6-Month
Product Count
SKUs
Overview
Market Insights Snapshot
In the competitive landscape of cannabis brands, UP! has shown a varied performance across different categories and regions. In California, UP! maintains a steady presence in the Concentrates category, consistently ranking at 26th from January through March 2026. However, the brand did not manage to break into the top 30 for Edibles in December and January, only appearing at 43rd in February and climbing to 36th in March. This indicates a potential growth trajectory in the Edibles category, albeit from a lower starting point. The Vapor Pens category tells a different story, where UP! improved its position from 23rd in December to 17th in February, showing a decline to 18th in March, suggesting some fluctuations but generally strong performance in this category.
Examining sales trends, UP! experienced a notable increase in sales for Vapor Pens in March 2026, reaching over $1.1 million, which highlights the brand's strength in this category within California. In contrast, the Concentrates category saw a dip in February, but sales rebounded by March, indicating resilience and a potential for recovery. It's also worth noting the absence of UP! in the top 30 Edibles rankings in the earlier months, which could be seen as a challenge the brand is starting to overcome. These movements suggest strategic opportunities for UP! to capitalize on its strengths in Vapor Pens while addressing gaps in Edibles to enhance its market presence.
Competitive Landscape
In the competitive landscape of vapor pens in California, UP! has shown a noteworthy upward trajectory in its rankings from December 2025 to March 2026. Initially ranked 23rd in December, UP! climbed to 17th by February before settling at 18th in March. This positive shift indicates a strengthening market presence, contrasting with competitors like Clsics, which experienced a decline from 14th to 16th over the same period. Meanwhile, PAX improved its position from 24th to 19th, and Micro Bar maintained a relatively stable rank, fluctuating slightly but ending at 17th. Notably, Gelato saw its rank dip to 21st in February before recovering to 20th in March. UP!'s consistent improvement in rank suggests a successful strategy in capturing market share, even as sales figures for some competitors have shown volatility, indicating potential opportunities for UP! to further capitalize on its upward momentum.
Notable Products
In March 2026, UP!'s top-performing product was the Mango Kush Live Resin Cartridge (1g) in the Vapor Pens category, maintaining its number one rank from previous months despite a slight sales decrease to 9307. The SFV OG Live Resin Cartridge (1g) rose to the second position, showing a significant sales increase compared to February. Pineapple Express Distillate Disposable (1g) climbed to the third rank, marking a notable improvement from its fifth position in February. Skywalker OG Live Resin Cartridge (1g) held steady in fourth place, demonstrating consistent performance over the months. Watermelon Z Live Resin Cartridge (1g) entered the rankings at fifth place, indicating a strong debut in March.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
