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Aug-2025
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Overview
Market Insights Snapshot
In the context of state-by-state performance, Tyson 2.0 has demonstrated varying levels of success across different markets. In Nevada, the brand has shown a consistent presence in the Pre-Roll category, maintaining a rank within the top 25 for four consecutive months, which is a positive indicator of its market penetration in this state. Conversely, in Arizona, Tyson 2.0's Pre-Roll category did not break into the top 30, suggesting an area for potential growth or reevaluation of strategy. Meanwhile, the brand's performance in Illinois shows a steady presence in the Edible and Vapor Pens categories, although it did not manage to secure a top 30 spot, indicating room for improvement.
Analyzing category performance, Tyson 2.0 has shown notable activity in the Edible category in Nevada, where it climbed to the 18th rank in August 2025. This upward trend contrasts with its performance in California, where it did not rank in the top 30, highlighting the competitive nature of the market. In the Vapor Pens category, the brand's position in Ohio has remained relatively stable, though it was not among the top 30 brands. The Flower category in New York reflects a downward trend from May to August, indicating potential challenges in maintaining market share. These movements across categories and states suggest targeted opportunities for Tyson 2.0 to enhance its market presence and capitalize on its strengths.
Competitive Landscape
In the competitive landscape of the Nevada flower category, Tyson 2.0 has demonstrated a notable upward trajectory in rank from May to August 2025, moving from a position outside the top 20 to 45th place. This improvement is significant when compared to competitors like Deep Roots Harvest, which did not rank in the top 20 during this period, and Remedy, which saw a decline from 30th to 48th place. Meanwhile, Khalifa Kush experienced a drop from 19th to 37th, indicating potential market volatility. Tyson 2.0's sales showed a significant increase in August, suggesting a positive reception and growing consumer interest, even as Hippies maintained a strong presence with fluctuating ranks but consistently higher sales. This data highlights Tyson 2.0's potential for further growth and market penetration in the Nevada flower market.
Notable Products
In August 2025, Gelato 44 (3.5g) emerged as the top-performing product for Tyson 2.0, climbing from the fifth position in July to first place, with notable sales of 3244 units. Pound for Pound Cake (3.5g) secured the second rank, marking its debut in the rankings for this period. Knockout OG (3.5g) followed closely in third place, also appearing for the first time in the rankings. Punch Pie (3.5g) improved to fourth place, showing a positive trend from its fifth position in June. Dynamite Cookies (3.5g) entered the rankings in fifth place, rounding out the top products for the month.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
