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Nov-2025
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Overview
Market Insights Snapshot
Tyson 2.0 has shown varied performance across different cannabis categories and states. In Nevada, the brand's presence in the Edible category has been quite strong, maintaining a steady ranking between 11th and 18th place over the last few months. However, in Nevada's Flower category, there has been a decline from 50th to 66th place, suggesting increased competition or shifts in consumer preferences. Meanwhile, in Illinois, Tyson 2.0's Vapor Pens were last ranked at 74th in August 2025, indicating they did not make it to the top 30 in subsequent months, which could be a concern for the brand's market penetration in that state.
In Ohio, Tyson 2.0 has recently entered the top 40 in the Edible category, ranking 40th in November 2025, which is a positive development and may indicate growing consumer interest. However, the Vapor Pens in Ohio have seen a gradual decline in rankings from 60th to 72nd over four months, suggesting a need for strategic adjustments. Notably, in New Jersey, Tyson 2.0's Flower category made an appearance at 77th place in September 2025, but did not maintain a top 30 position in the following months, highlighting potential challenges in establishing a foothold in this market. These movements suggest that while Tyson 2.0 has pockets of success, there are areas that may require further attention to enhance their market position.
Competitive Landscape
In the Nevada edibles market, Tyson 2.0 has shown a dynamic performance over the past few months, experiencing fluctuations in its rank and sales. In August 2025, Tyson 2.0 was ranked 18th, but it made a significant leap to 13th in September, reaching its peak at 11th in October before dropping slightly to 14th in November. This indicates a strong upward trend in the earlier months, although the brand faced a slight setback in November. Notably, Tyson 2.0's sales surged from August to October, peaking in October before a slight decline in November, suggesting a robust yet volatile market presence. In contrast, Dreamland maintained a relatively stable rank, hovering around 14th and 13th, with a notable sales increase in October. Meanwhile, Jams consistently outperformed Tyson 2.0, ranking as high as 10th in October, indicating a competitive edge in the market. The fluctuations in Tyson 2.0's rank and sales highlight the competitive nature of the Nevada edibles market and suggest potential areas for strategic improvement to regain and sustain higher rankings.
Notable Products
In November 2025, Gelato 44 (3.5g) reclaimed the top spot among Tyson 2.0 products, maintaining its position as the leading product after briefly dropping to second place in October. The Mike Bite - Watermelon Gummies 10-Pack (100mg) emerged as a strong contender, securing the second rank with notable sales of 1873 units. Gelato 44 Pre-Roll (1g) entered the rankings in third place, indicating a growing preference for pre-rolls. Punch Pie Pre-Roll (1g) slipped from third to fourth place, while Punch Pie (3.5g) rounded out the top five, showing a slight decline in rank from the previous months. These shifts suggest a dynamic market with changing consumer preferences within Tyson 2.0's product lineup.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
