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Aug-2025
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Overview
Market Insights Snapshot
Harney Brothers Cannabis has shown a consistent performance in the New York market, particularly in the Beverage category. Over the months from May to August 2025, the brand maintained a steady presence in the top 10, with rankings fluctuating slightly between sixth and seventh place. This stability in the Beverage category indicates a solid consumer base and effective market strategies. In the Flower category, the brand experienced a notable upward trajectory, moving from 76th place in May to 49th in July, before stabilizing at 50th in August. This movement suggests a growing recognition and acceptance of their flower products, although they still have room for improvement to break into the top 30.
In other categories, Harney Brothers Cannabis had mixed results. The Pre-Roll category saw them absent from the top 30 in June, though they made a comeback to 87th in July and improved further to 78th in August. This indicates a potential recovery or adjustment in their product offerings. Meanwhile, in the Tincture & Sublingual category, they debuted strongly at 10th place in July and maintained this rank in August. This indicates a promising start in this segment, suggesting that their products might be resonating well with consumers. However, the absence of rankings in earlier months for some categories highlights areas where the brand could focus on increasing visibility and market penetration.
Competitive Landscape
In the competitive landscape of the New York flower category, Harney Brothers Cannabis has shown a notable upward trajectory in its ranking from May to August 2025, climbing from 76th to 50th position. This positive trend suggests a growing market presence and increased consumer interest. In contrast, To The Moon experienced a more volatile ranking, peaking at 22nd in May before dropping to 49th by August, indicating potential instability or market challenges. Meanwhile, Her Highness NYC maintained a relatively stable position, though it saw a decline from 31st to 48th over the same period, which could signal a slight decrease in consumer preference or market share. High Falls Canna New York also experienced a decline, moving from 41st to 53rd, which might reflect competitive pressures or shifting consumer tastes. Harney Brothers Cannabis's consistent improvement in rank, coupled with its increasing sales figures, positions it as a rising contender in the New York flower market, potentially capturing market share from its competitors.
Notable Products
In August 2025, Harney Brothers Cannabis saw its Sour Diesel Pre-Roll (1g) maintain the top spot in sales, continuing its dominant streak from July with a notable sales figure of 3827 units. The Sour Diesel (3.5g) flower emerged as the second top-performing product for the month, marking its debut in the rankings. The CBD/THC 2:1 Orange Mango Sparkling Water (10mg CBD, 5mg THC, 12oz) advanced to third place, improving from its consistent fourth-place ranking in previous months. Meanwhile, the CBD/THC 2:1 Maple Coffee Nitro (10mg CBD, 5mg THC, 12oz) secured the fourth position after being unranked in June and July. Lastly, the CBD/THC 2:1 Tangy Lime Sparkling Water (10mg CBD, 5mg THC, 355ml, 12oz) maintained its fifth-place ranking, showing steady performance over the months.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
