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Dec-2025
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Overview
Market Insights Snapshot
Jetpacks has demonstrated a strong and consistent performance in the New York market, especially in the Concentrates and Pre-Roll categories. In both categories, Jetpacks maintained a solid ranking at number 2 from September to December 2025. This indicates a stable market presence and consumer preference for their products. Notably, the sales figures for Concentrates show an upward trend, with a significant increase from approximately $460,445 in September to $610,959 in December. Such growth suggests effective market strategies and possibly an increase in consumer demand or product availability in the state.
In contrast, Jetpacks' performance in the Flower category in New York remained relatively stable but less dominant, with a consistent rank of 23 from October to December, slightly decreasing from 21 in September. This steadiness in lower rankings could imply a need for strategic adjustments to enhance their position in this competitive segment. The sales figures in the Flower category also reflect some fluctuations, though not as pronounced as in Concentrates, indicating a potential area for growth or innovation. The absence of top 30 rankings in other states or categories might highlight areas where Jetpacks could expand or improve their market reach to diversify their stronghold beyond New York.
Competitive Landscape
In the competitive landscape of the New York Pre-Roll category, Jetpacks has maintained a steady rank at the number two position from September to December 2025. Despite consistent sales figures, Jetpacks faces stiff competition from Ruby Farms, which has dominated the top spot throughout this period. Notably, Jeeter has shown a significant upward trend, climbing from sixth to third place, which could potentially threaten Jetpacks' position if this growth continues. Meanwhile, Dank. By Definition has experienced a slight decline, dropping from third to fourth place in December. This dynamic environment suggests that while Jetpacks has a strong foothold, it must innovate and adapt to maintain its competitive edge against rising brands like Jeeter.
Notable Products
In December 2025, the top-performing product for Jetpacks was Birthday Cake Powdered Donuts Diamond Infused Flower (3.5g), climbing to the number one rank with sales of 2902 units. High Society Powdered Donuts Diamond Infused Flower (3.5g) followed closely in second place, showing a consistent rise from previous months. The Big Bang- Chernobyl Resin Infused Pre-Roll 5-Pack (2.5g) dropped to third place, despite being the top product in the preceding months. New York City Diesel Powdered Donuts Diamond Infused Flower (3.5g) maintained its fourth position from earlier rankings, while FJ3- Blueberry Pancakes Kief Infused Pre-Roll 5-Pack (3g) entered the top five for the first time. This shift indicates a strong performance from the Flower category, particularly the Diamond Infused products, in December 2025.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
