Jun-2026
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Market Insights Snapshot
In June 2026, Jetpacks concentrated 61.24% of sales in Pre-Roll, where year-over-year fell 6.18% and month-over-month slipped 4.04%, while rank in Pre-Roll in New York sat at 5. Concentrates expanded to 20.34% share with 61.82% YoY growth but contracted 10.78% MoM, and Flower held 18.30% share with a 23.48% YoY decline and 9.28% MoM drop; Vapor Pens remained a 0.11% sliver with 69.81% YoY growth and 9.49% MoM decline. With average price down 8.42% YoY to $32.73 alongside Pre-Roll contraction and Concentrates’ mixed cadence, the pattern implies Jetpacks is leaning into value to defend volume in core Pre-Roll while using Concentrates as the growth lever despite short-term pullbacks.
The mix shift—shrinking Pre-Roll by 6.18% YoY and 4.04% MoM while lifting Concentrates 61.82% YoY but down 10.78% MoM—positions Jetpacks as a two-pillar brand balancing a mature base with a volatile, higher-priced expansion lane. Flower’s 23.48% YoY and 9.28% MoM declines, combined with Vapor Pens’ 69.81% YoY growth on just 0.11% share, imply Jetpacks is de-emphasizing commoditized Flower to prioritize differentiated form factors; this aligns with a 5th-place Pre-Roll rank in New York where holding share likely depends on sub-$30–$35 price points while Concentrates carry margin and brand heat.
Competitive Landscape
Jetpacks is ranked #5 in NY Pre-Roll in June 2026, down 2 positions from its peak at #2 in March 2026 but up 2 positions versus its #7-equivalent standing implied by a year-over-year move from #3 to #5; meanwhile, Ruby Farms holds #1 with a 15.6% year-over-year sales lift while Jetpacks slides 3 ranks year over year, and Anthem surged from roughly #43 to #3 on a 852.1% sales increase as Heady Tree moved from #12 to #4 with 125.5% growth. In the same span, Jetpacks fell from #2 in March 2026 to #5 in June 2026 while Jeeter sits at #2, indicating that Jetpacks’ three-month decline of 3 ranks alongside competitors’ double- and triple-digit growth pressure implies share is consolidating above it and the brand needs a catalyst to re-enter the top three.

Notable Products
FJ-3 - Cereal Milk Kief Infused Pre-Roll 5-Pack (3g) posted the steepest decline in June 2026, down 14.8% month over month and sitting at rank 3, while the Apple Fritter Infused Pre-Roll 5-Pack (2.5g) rose 9.7% MoM at rank 2, indicating a swap in momentum among Jetpacks’ leading multipacks. Chernobyl Big Bang Mini Infused Pre-Roll (0.5g) held rank 1 with a 1.2% MoM dip, and six of the top ten are Pre-Roll SKUs, consolidating share at the very top of the lineup. With mid-tier Pre-Roll packs also slipping 11.7% at rank 8 and 7.3% at rank 10 against a modest +1.0% move at rank 4, the mix tilts toward small-format leaders and one resurgent 2.5g pack rather than broad category uplift. This pattern implies Jetpacks is concentrating velocity in a few hero Pre-Roll formats while ceding some depth in mid-pack variants, pointing to a focus on reinforcing top SKUs rather than expanding variety in June 2026.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.







