Market Insights Snapshot
Herba Farms has been making notable strides in the cannabis market in Saskatchewan. In the Flower category, the brand was not ranked in the top 20 in July 2023, indicating room for improvement. However, by August, Herba Farms made a significant leap to the 82nd rank, and by September, the brand had climbed to the 21st position. This is a commendable upward trend, even though there was a slight dip to the 42nd rank in October.
In the Pre-Roll category, Herba Farms has consistently maintained a position within the top 20 brands in Saskatchewan from August to October 2023. The brand started at the 63rd rank in July, but quickly rose to the 20th position in August. It further improved its rank to 18th in September, showing a steady and impressive performance. While specific sales figures are not disclosed, it is evident that the brand's popularity and sales in the Pre-Roll category have been on an upward trajectory during this period.
In the Pre-Roll category within Saskatchewan, Herba Farms has shown a significant upward trend, moving from not being in the top 20 in July 2023 to a rank of 18 by October 2023. This indicates a substantial increase in sales and popularity. Competing brands such as Bold, Shred, BZAM, and Random Acts have also seen changes in their rankings, but none have shown the same dramatic improvement as Herba Farms. Bold and Random Acts have shown slight improvements in their rankings, while BZAM has fluctuated and Shred has made a significant leap from not being in the top 20 to a rank of 16. Despite these shifts, Herba Farms' rapid rise suggests a strong competitive position within the Saskatchewan Pre-Roll market.
In October 2023, the top-selling product from Herba Farms was the Limonade Pre-Roll 3-Pack (1.5g) with sales reaching up to 3050 units. This product maintained its top position from September 2023. The second best-selling product was the Rose Gold Rntz Blunt 3-Pack (1.5g), which climbed to this position in October. The Limonade (3.5g) held its third position from September, while the Rose Gold Rntz Pre-Roll 3-Pack (1.5g) moved from second place in August to fourth in October. Lastly, the Flawless Victory (3.5g) dropped from third place in August to fifth in October.