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Aug-2025
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Overview
Market Insights Snapshot
Herbal Wellness Center has maintained a consistent presence in the Ohio market, particularly in the Flower category. Over the summer months of 2025, the brand held steady in the rankings, fluctuating slightly between the 16th and 17th positions. Despite the slight dip in sales from May to August, the brand's ability to maintain its rank suggests a stable consumer base and effective market strategies in Ohio's competitive Flower category. This consistency is noteworthy, especially considering the dynamic nature of the cannabis industry where brands often experience significant rank shifts.
Interestingly, Herbal Wellness Center's absence from the top 30 in other states and categories presents an area for potential growth or a strategic focus on their performance in Ohio. The brand's steady performance in Ohio could either be a result of targeted marketing efforts or consumer loyalty, but it also indicates that there might be untapped opportunities in other regions or product categories. The lack of presence in the top rankings elsewhere could be seen as a missed opportunity or a strategic decision to concentrate resources in a familiar market. This focus on Ohio might be a deliberate choice to solidify their standing before expanding into new territories or categories.
Competitive Landscape
In the competitive landscape of the flower category in Ohio, Herbal Wellness Center has maintained a relatively stable position, consistently ranking 16th from May to August 2025. Despite this stability, the brand faces stiff competition from other players. For instance, High Supply has shown a notable upward trajectory, improving its rank from 20th in May to 15th by August, indicating a strengthening market presence. Meanwhile, Good Green experienced a decline from 10th in May to 17th in August, suggesting potential challenges in maintaining its earlier momentum. Meigs County Grown has shown fluctuations but remains a strong contender, peaking at 12th in July. Klutch Cannabis has also experienced volatility, dropping to 20th in July before recovering slightly to 18th in August. These dynamics suggest that while Herbal Wellness Center has maintained its rank, there is significant movement among competitors, which could impact its market share and sales if trends continue.
Notable Products
In August 2025, Sugar Cake (2.83g) emerged as the top-performing product for Herbal Wellness Center, climbing from fourth place in June to secure the number one spot with sales reaching 5233 units. Windu Pre Ground (14.15g) ranked second, demonstrating a significant rise from its previous absence in the rankings to a strong presence. Blueberry Headband (14.15g) entered the rankings for the first time in third place, indicating growing popularity. YD Soda (14.15g) maintained a stable position, moving slightly from fifth in July to fourth in August. Permanent Marker (2.83g) experienced a drop from its top position in June to fifth, reflecting a decline in sales performance.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
