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Oct-2025
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Overview
Market Insights Snapshot
Certified (Certified Cultivators) demonstrates a strong presence in the Ohio market, particularly in the Beverage and Vapor Pens categories. In the Beverage category, the brand ascended to the top spot in September 2025 before settling at a respectable second place in October. This reflects a strong competitive position, although the slight drop suggests increased competition or changing consumer preferences. Meanwhile, their performance in Vapor Pens remains unparalleled, consistently maintaining the number one rank across all four months, indicating a dominant market share and possibly a strong customer loyalty or a superior product offering. Such stability in Vapor Pens could be a cornerstone for their overall brand strength in Ohio.
In contrast, Certified (Certified Cultivators) shows variability in other categories. Their rank in Concentrates improved significantly from July to September, peaking at third place before a slight dip in October. This suggests potential growth opportunities, though the fluctuation indicates room for strategic adjustments. The brand's performance in the Edible category remains constant at sixth place, which might suggest a stable but limited market penetration. Notably, they entered the Pre-Roll category rankings in September, debuting at third place, which is a promising start, although they slipped to fifth in October. This entry could signal strategic expansion efforts. However, their absence from the top 30 in previous months highlights the challenge of gaining traction in this segment. The Flower category shows a gradual improvement, peaking at 11th place in September before a slight drop, indicating a need for sustained effort to climb higher in rankings.
Competitive Landscape
In the Ohio vapor pen market, Certified (Certified Cultivators) has consistently maintained its top position from July to October 2025, showcasing its strong market presence and consumer preference. Despite fluctuations in sales, with a notable peak in August, Certified has outperformed competitors like &Shine and Klutch Cannabis, which have alternated between the second and third ranks. This consistent ranking suggests that Certified's brand loyalty and product quality have effectively shielded it from the sales volatility experienced by its competitors. While &Shine experienced a dip in sales from July to September, and Klutch Cannabis saw a significant drop in September before recovering in October, Certified's ability to maintain its rank highlights its resilience and potential for continued dominance in the Ohio vapor pen category.
Notable Products
In October 2025, Certified (Certified Cultivators) saw Kush Face Pre-Roll (1g) emerge as the top-performing product, securing the number one rank with sales reaching 5757 units. The Cream (2.83g) maintained a strong presence, ranking second, bouncing back from fourth place in September with a notable increase in sales to 5104 units. LA Baker Pre-Roll (1g) debuted in the rankings at the third position, while Gary Pops In Liquid Live Diamonds iKrusher Disposable (1g) and Fresh Pre-Roll (1g) took the fourth and fifth spots, respectively. Compared to previous months, The Cream (2.83g) showed resilience by regaining its second-place position, indicating a recovery in customer preference. Overall, the Pre-Roll category dominated the top five, with three products making the list for October.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
