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Sep-2025
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Overview
Market Insights Snapshot
In the state of Ohio, Certified (Certified Cultivators) has demonstrated notable performance across various product categories. In the Beverage category, the brand has consistently improved its ranking, moving from third to first place from June to September 2025, indicating a positive trend in consumer preference or market penetration. The Concentrates category also saw an upward shift, with the brand climbing from sixth to third place over the same period. However, despite maintaining a steady sixth position in the Edible category, sales figures show a decline, suggesting potential challenges in this segment. The Flower category exhibited a gradual improvement in ranking, moving from sixteenth to eleventh place, which could reflect enhanced market strategies or product offerings.
Certified (Certified Cultivators) has maintained a stronghold in the Vapor Pens category, consistently holding the top rank from June to September 2025. This dominance could be attributed to product quality or brand loyalty within the state. Interestingly, the brand's Pre-Roll products entered the rankings in September, debuting at third place, which indicates a successful market entry or a new product launch. The absence of a ranking in the top 30 for previous months in this category might have been a strategic decision to focus on other product lines or a delayed market introduction. These movements across categories highlight the brand's varied performance, with notable successes in some areas and potential opportunities for growth in others.
Competitive Landscape
In the Ohio vapor pens category, Certified (Certified Cultivators) has consistently maintained its top rank from June to September 2025, demonstrating a strong market presence despite fluctuations in sales figures. This stability in ranking highlights its dominance over competitors such as &Shine, which, although experiencing a rise from third to second place in September, still trails behind Certified in terms of sales volume. Meanwhile, Butterfly Effect - Grow Ohio has shown a positive trend, climbing from fifth to third place over the same period. The consistent rank of Certified suggests a robust brand loyalty and market strategy that effectively counters the competitive pressures from these rising brands, even as they close the gap in sales. This competitive landscape underscores the importance of strategic positioning and customer retention for Certified to sustain its leadership in the Ohio vapor pens market.
Notable Products
In September 2025, Certified (Certified Cultivators) saw Zack's Cake Pre-Roll (1g) emerge as the top-performing product, claiming the number one rank with sales of 7,826 units. Following closely, FL Sunrise Pre-Roll (1g) secured the second position, showcasing robust performance. Miracle Mints (2.83g), although previously unranked, made a significant leap to the third position, indicating a growing consumer preference. The Cream (2.83g) experienced a slight decline, dropping from third in August to fourth in September, while Glitter Bomb (2.83g) also saw a drop in rank from first in August to fifth. This reshuffling of ranks highlights a dynamic shift in consumer interest within the brand's product lineup.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
