Heritage CBD

Data Snapshot: Apr 04, 2024
Heritage CBD Cannabis Brand Logo
<$50K

Mar-2024

Sales

Decline

Trend

6-Month

3

Product Count

SKUs

Heritage CBD

Overview

Heritage CBD is a distinguished brand in the cannabis industry renowned for its pure, hemp-derived CBD products which are closely controlled from soil-to-store. Its products have gained international acceptance, notably receiving approval by Brazil Health - evidence of the rigorous quality standards that the brand adheres to. Additionally, the brand uniquely incorporates Latin and reggae heritage into its branding, marking a nexus between tradition and innovation.
Markets

Heritage CBD Locations

Product Trends

Heritage CBD Categories

Heritage CBD Sales

Market Insights Snapshot

Heritage CBD Historical Sales by Category

In the Massachusetts market, Heritage CBD has shown a mixed performance across different categories, with notable movements in rankings that indicate varying levels of consumer interest and market competition. The brand's presence in the Edible category was short-lived, as it ranked 59th in December 2023 with sales of $10,562 but did not make it into the top 30 in the following months, signaling a potential decline in this segment or a need for strategic realignment. Conversely, Heritage CBD has maintained a consistent presence in the Tincture & Sublingual category, although it experienced a slight downward trend, moving from 12th place in December 2023 to 17th by February 2024. This could suggest a competitive challenge within this category, despite an initial strong showing.

Interestingly, Heritage CBD's performance in the Topical category within the same Massachusetts market tells a different story. The brand improved its ranking from 17th in December 2023 to 12th in March 2024, coupled with a significant increase in sales from $955 in December 2023 to $3,718 by March 2024. This upward trajectory not only highlights Heritage CBD's growing dominance in the Topical category but also suggests a successful adaptation to consumer demands or effective marketing strategies that have enhanced its market position. The contrasting trends across categories underscore the complexity of the cannabis market and the importance of strategic flexibility and market responsiveness for brands like Heritage CBD.

Mar-2024 Rank
Edible
Tincture & Sublingual
Topical
12
Heritage CBD

Competitive Landscape

In the competitive landscape of the topical cannabis category in Massachusetts, Heritage CBD has shown a notable upward trajectory in terms of rank and sales, moving from the 17th position in December 2023 to the 12th by March 2024. This improvement is significant, especially when considering the performance of its competitors. For instance, Sanctuary Medicinals and Freshly Baked have maintained their positions within the top 11, with Sanctuary Medicinals experiencing a slight fluctuation but remaining strong in sales. Freshly Baked, on the other hand, saw a notable increase in sales by March 2024, securing the 10th position. Other competitors like INSA and The Heirloom Collective have also shown consistent performance but did not exhibit the same level of growth as Heritage CBD. This upward movement for Heritage CBD, despite not disclosing raw sales numbers, suggests a positive trend in consumer preference and market share within the state, potentially attributed to effective marketing strategies, product quality, or consumer loyalty.

Heritage CBD market ranking for MA Topical

Heritage CBD

Notable Products

In March 2024, Heritage CBD's top-performing product was the CBD Body Lotion (500mg CBD) from the Topical category, marking a significant sales increase to 104 units. Following closely, the CBD Arnica Salve (1000mg CBD), also within the Topical category, secured the second spot with a notable rise in its ranking from the previous months, ending with 43 units sold. The third position was claimed by the CBD Muscle Salve Stick (2000mg CBD), indicating a consistent preference for topicals among consumers. Interestingly, the CBD Anytime Gummies 30-Pack (750mg CBD) and the CBD Calm Hemp Extract Gummies 30-Pack (750mg CBD), both from the Edible category, did not maintain their sales momentum from December 2023, dropping out of the top ranks by March 2024. This shift underscores a growing consumer interest in topical products over edibles within the Heritage CBD brand.

Product Rank
Category
Dec-2023
Jan-2024
Feb-2024
Mar-2024
CBD Body Lotion (500mg CBD)
Topical
>5
>5
2
1
CBD Arnica Salve (1000mg CBD)
Topical
>5
2
3
2
CBD Muscle Salve Stick (2000mg CBD)
Topical
>5
2
>5
3
CBD Anytime Gummies 30-Pack (750mg CBD)
Edible
2
>5
>5
>5
CBD Calm Hemp Extract Gummies 30-Pack (750mg CBD)
Edible
3
>5
>5
>5
View product & sales data

Top Selling Cannabis Brands

Simple, transparent pricing that grows with you. Try any plan free for 30 days.
Research the top cannabis brands across markets in the US and Canada.
Header image
User rating
start Today
Connect to Headset

Get Cannabis Market Data