Market Insights Snapshot
HiBuddy, a prominent cannabis brand, has showcased a varied performance across different categories and states. In the Edible category in Arizona, the brand experienced a slight improvement in its ranking from 59th in July 2023 to 57th in August 2023. However, it's important to note that it didn't manage to secure a spot in the top 20 brands in September 2023, which indicates a potential drop in its performance. This is reinforced by a significant decrease in sales from 1817 units in July to 330 units in October.
On a brighter note, HiBuddy's performance in the Flower category in Arizona shows a promising upward trend. The brand climbed from the 46th position in July 2023 to the 19th by October 2023, breaking into the top 20. This improvement in ranking is mirrored by a substantial increase in sales, hinting at a growing preference for HiBuddy's Flower products among Arizona's cannabis consumers. However, it's essential to keep an eye on the brand's future performance to see if it can sustain this positive momentum.
In the Flower category within Arizona, the cannabis brand HiBuddy has shown a consistent upward trend from July to October 2023, improving its rank from 46 to 19. This indicates that HiBuddy has been gaining market share against its competitors. Notably, Copperstate Farms has seen a significant drop in rank from 3 to 17 over the same period, suggesting a decrease in sales. Meanwhile, Fig Farms has made it into the top 20 in September and maintained its position in October. Item Nine Labs and 48 Farms have also been fluctuating within the top 25, indicating a competitive market. The data suggests that while HiBuddy is improving its position, the competition remains fierce in the Flower category in Arizona.
In October 2023, the top-performing product from HiBuddy was 'True Mango (7g)', which sold 1522 units, making it the highest selling product in the Flower category. 'Egyptian Kush (Quarter Ounce)' ranked second in sales, although it did not appear in the top rankings in the previous months. 'Jet-Lato Fuel (7g)' maintained a consistent performance, securing the third position in October as well as in July and September. 'Big Steve's OG (7g)' emerged in the ranking for the first time in October, securing the fourth position. 'Dillinger (7g)', despite being the top performer in July, dropped to the fifth position in October.