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Jul-2025
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Overview
Market Insights Snapshot
High Garden's performance in the vapor pen category within New York demonstrates a consistent presence in the competitive landscape. The brand maintained its position in the top 30 throughout the months from April to July 2025, showing slight fluctuations in its rank. Starting at 23rd in April, High Garden improved its standing to 19th in May, indicating a positive reception or strategic market maneuver during that period. However, the brand faced a minor setback in June, dropping to 20th, and further slipped to 22nd in July. Despite these fluctuations, High Garden's ability to remain within the top 30 signifies a steady demand for its vapor pens in the state.
While High Garden's presence in New York is notable, the absence of rankings in other states or categories suggests areas for potential growth or challenges in broader market penetration. The consistent sales figures, peaking in May, reflect a stable consumer base, yet the brand's absence from the top 30 in other regions may indicate either a focused market strategy or competitive pressures that limit its reach. This situation presents an opportunity for High Garden to evaluate its performance and explore strategies to enhance its presence beyond the current market stronghold. The brand's journey in New York could serve as a model for expansion or adaptation in other states or categories.
Competitive Landscape
In the competitive landscape of vapor pens in New York, High Garden has experienced fluctuations in its rankings, indicating a dynamic market environment. From April to July 2025, High Garden's rank shifted from 23rd to 22nd, with a peak at 19th in May. Despite these changes, its sales have shown resilience, maintaining a relatively stable trajectory with a slight decline from June to July. Competitors such as Jetty Extracts and To The Moon have demonstrated upward momentum, with Jetty Extracts consistently improving its rank from 26th to 20th and To The Moon making a notable leap from 29th to 21st. Meanwhile, ghost. experienced a drop from 17th to 23rd, suggesting potential volatility among top competitors. These shifts highlight the competitive pressure High Garden faces, underscoring the importance of strategic positioning to capture market share in a rapidly evolving sector.
Notable Products
In July 2025, the top-performing product for High Garden was Acapulco Gold Live Resin Cartridge (1g) in the Vapor Pens category, which ascended to the number one rank with a notable sales figure of 2260 units. Blue Dream Live Resin Cartridge (1g) held its ground at the second position, despite a slight dip in sales compared to the previous month. Girl Scout Cookies Live Resin Cartridge (1g) improved its standing, climbing from fifth place in June to third place in July. Northern Lights Live Resin Cartridge (1g) maintained its fourth position consistently over the months. Granddaddy Purple Live Resin Cartridge (1g) re-entered the rankings in fifth place for July, after not being ranked in June.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
