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Aug-2025
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Overview
Market Insights Snapshot
High Tide has shown consistent performance in the beverage category within Arizona, maintaining a steady third-place ranking from May through August 2025. This stability in ranking, despite fluctuations in sales, indicates a solid foothold in the state's beverage market. Notably, August sales figures rose compared to previous months, suggesting a positive trend in consumer demand for High Tide's products. This upward movement in sales, while maintaining a consistent rank, highlights the brand's ability to sustain its market position against competitors, even as it experiences variability in monthly sales volumes.
In contrast, the absence of High Tide from the top 30 rankings in other states and categories points to areas where the brand could potentially expand or improve its market presence. The lack of ranking in these regions suggests that while High Tide is a strong contender in Arizona's beverage category, it may not yet have achieved similar recognition or market penetration elsewhere. This disparity underscores the importance of strategic growth and marketing efforts to bolster High Tide's visibility and consumer base in other states and categories. By focusing on these underrepresented areas, High Tide could enhance its overall brand performance and capture a larger share of the cannabis market.
Competitive Landscape
In the competitive landscape of the beverage category in Arizona, High Tide consistently holds the third rank from May to August 2025, indicating a stable position amidst fluctuating market dynamics. Despite maintaining its rank, High Tide faces stiff competition from leading brands like Keef Cola and Sip Elixirs, which have consistently occupied the first and second positions, respectively. Notably, Uncle Arnie's emerged as a new contender in July, securing the fourth rank, which could potentially challenge High Tide's market share if its upward trend continues. Meanwhile, Nebula remains a less significant threat, fluctuating between the fourth and fifth positions. High Tide's sales figures show a positive trend, with an increase from June to August, suggesting effective strategies in retaining customer loyalty and potentially expanding its consumer base.
Notable Products
In August 2025, the Raspberry Lemon THC Seltzer (10mg THC) emerged as the top-performing product for High Tide, climbing from its third-place rank in July to first place with sales totaling 6516 units. The Black Cherry Seltzer (10mg) maintained its consistent performance, holding the second position with a slight increase in sales from the previous month. The Peach Mango Seltzer Beverage (10mg THC, 12oz) remained steady in third place, showing a gradual rise in sales over the months. The CBD/CBC/THC 1:1:1 Watermelon Lime Seltzer (10mg CBD, 10mg CBC, 10mg THC), although previously ranked first in June and July, fell to fourth place in August with a notable drop in sales. The Pink Runtz Pre-Roll 2-Pack (1g) entered the rankings for the first time in fifth place, highlighting a new trend in consumer preferences.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
