.svg){kind=small}
Aug-2026
Sales
Trend
6-Month
Product Count
SKUs
Avg Price
YoY Sales Change
YoY Price Change
Where to Buy
HighMark Provisions (HMP) is stocked at 43 licensed dispensaries across Massachusetts, with the deepest coverage in Brockton, Lowell, Malden, Marlborough, and Pittsfield. Search by ZIP code or city below to find the closest one, or filter by product type if you are after a specific format.
Market Insights Snapshot
HighMark Provisions (HMP) concentrated 60.08% of August 2026 sales in Flower and 39.92% in Pre-Roll, with Flower down 10.30% year over year and 2.36% month over month, while Pre-Roll fell 31.94% year over year and 3.70% month over month. Despite average price rising 2.49% year over year to $19.92, the brand posted a 20.40% year-over-year sales decline alongside a rank of 45 in Flower in Massachusetts, signaling that reliance on Flower is cushioning but not offsetting deeper Pre-Roll contraction; the pattern implies the current mix is amplifying downside when Pre-Roll softens and limiting upside from Flower stability.
The widening gap between Flower’s smaller year-over-year drop of 10.30% and Pre-Roll’s 31.94% suggests margin and volume are increasingly tied to Flower, yet month-over-month erosion of 2.36% in Flower and 3.70% in Pre-Roll indicates no near-term product acting as a counter-cyclical buffer. With a 24-month sales increase of 22.68% but a current Flower rank of 45 in Massachusetts, the mix implies mid-pack positioning where incremental share in Flower could be more attainable than reversing Pre-Roll decline, meaning resource allocation skewed to Flower assortment and pricing architecture is more likely to lift rank and stabilize revenue than broad Pre-Roll recovery.
Competitive Landscape
HighMark Provisions (HMP) sits at rank #45 in MA Flower in August 2026, slipping 1 position YoY from #44, and flat versus May 2026 at #44, while its peak of #25 in January 2026 underscores a 20-spot decline from that high; in contrast, Perpetual Harvest climbed from #4 to #1 YoY with 51.8% sales growth and Root & Bloom advanced from #9 to #5 alongside a 50.5% sales increase, outpacing Simply Herb which slid from #1 to #3 as sales fell 6.2%. The combination of a 1-rank YoY drop and a 20-rank gap from the January 2026 peak implies HMP is losing relative velocity against faster-rising leaders and needs mix or distribution shifts to re-enter the top 30.
Notable Products
Blueberry Headband Pre-Roll (1g) posted the standout movement in August 2026 with a +73.4% month-over-month surge to $13,844 and jumped into rank 1, while Cinderella Cream Pre-Roll (1g) fell -43.1% to rank 9, marking a polarized shift within the Pre-Roll lineup. Apricot Jam (3.5g) climbed +45.1% to rank 4 as Cinderella Cream (3.5g) slipped -5.4% to rank 2, and four of the top ten are Flower SKUs, indicating that gains are clustering around select Flower strains even as Pre-Rolls deliver the single largest mover. Italian Ice Pre-Roll (1g) added +30.2% at rank 3, but the contrasting Pre-Roll decline at rank 9 signals uneven traction by strain rather than by format. Taken together, the mix implies HighMark Provisions (HMP) is tilting toward a strain-led strategy where breakout SKUs drive share, with Pre-Rolls acting as volatility amplifiers rather than uniform growth engines.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
