Data Snapshot: Nov 03, 2026
$500K+

Oct-2026

Sales

Neutral

Trend

6-Month

69

Product Count

SKUs

$14.89

Avg Price

17.4%

YoY Sales Change

-20%

YoY Price Change

Tower Three is a Massachusetts-based, family-owned cannabis company, renowned for its innovation and commitment to organic cultivation processes. Founded in 2018, this company, inclusive of women and minority participation, is a leading producer of cannabis in the state, notably utilizing living organic soil and secure storage measures. Known for their naturally grown marijuana, they have gained a reputation for their quality products, such as their notable Donny Burger strain, and their aim to push the boundaries in the cannabis industry.
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Tower Three

Where to Buy

Tower Three is stocked at 94 licensed dispensaries across Massachusetts, with the deepest coverage in Boston, Worcester, Middleborough, Quincy, and Somerville. Search by ZIP code or city below to find the closest one, or filter by product type if you are after a specific format.

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Tower Three Sales

Market Insights Snapshot

Tower Three Historical Sales by Category

In October 2026, Tower Three’s mix tilted further toward Pre-Roll at 59.34% share while Flower contracted to 39.60% share, with Pre-Roll sales up 66.83% year over year and 1.96% month over month versus Flower down 20.19% year over year and 2.05% month over month. This shift coincides with a 19.95% year-over-year decline in the brand’s average price and a 17.37% lift in total brand sales year over year, implying that volume expansion in lower-priced Pre-Roll more than offset Flower softness.

These category dynamics reposition Tower Three toward value-accessible Pre-Roll in Massachusetts, where the brand holds rank 10 in Pre-Roll, suggesting room to trade pricing for share while Flower serves as a smaller, premium-priced complement at a $36.76 average. The combination of a 1.96% month-over-month Pre-Roll uptick and a 2.05% month-over-month Flower dip implies continued operational focus on Pre-Roll velocity, with the 66.83% year-over-year Pre-Roll growth versus a 20.19% Flower decline indicating that near-term positioning will lean on breadth and throughput rather than depth in high-ticket Flower.

Oct-2026 Rank
Flower
Pre-Roll
#33
#10
Category
Share of Sales
Avg Item Price
YoY %
MoM %
Pre-Roll
59.3%
$10.57
+66.8%
+2.0%
Flower
39.6%
$36.76
-20.2%
-2.1%
Tower Three

Competitive Landscape

Tower Three sits at #10 in MA Pre-Roll for October 2026 after climbing 11 positions from #21 year over year, while its three-month rank held flat at #10 and its peak of #8 came in September 2026; in contrast, Jeeter held at #1 year over year with a 22.2% sales lift and Perpetual Harvest advanced from #8 to #3 alongside a 97.1% increase, indicating that Tower Three’s double-digit rank gain is meaningful but still lags the upward velocity of faster-rising peers. This pattern implies Tower Three has transitioned from the lower tier to mid-pack but must convert its September 2026 peak of #8 into sustained top-10 momentum to defend share against competitors accelerating multiple ranks in the same period.

Tower Three category ranking vs. nearest competitors
Tower Three

Notable Products

October 2026 sales are anchored in a single format: Hybrid Single Strain Pre-Rolls account for 54.2% of Tower Three’s revenue, with Hybrid Flower adding 36.6%. That concentration means most sales come from Pre-Rolls, with Flower as the secondary engine, so the brand’s revenue largely rides on those two formats.

Product
Type
Share of Sales
Avg Price
vs. Peer Avg
MoM %
Moonbutter (3.5g)
Hybrid
4.9%
$38.63
+121.6%
+36.1%
Moonbutter Pre-Roll (1g)
Hybrid - Single Strain
4.7%
$15.45
+171.2%
+14.5%
Oishii Pre-Roll (1g)
Hybrid - Single Strain
4.7%
$9.73
+70.9%
+20.5%
Moonpaver Pre-Roll (1g)New
Hybrid - Single Strain
4.5%
$9.62
+68.9%
New
Deadhead OG Pre-Roll (1g)New
Hybrid - Single Strain
4.3%
$11.95
+109.7%
+22.4%
Kush Mints Pre-Roll (1g)
Hybrid - Single Strain
4.2%
$9.98
+75.3%
+797.1%
Deadhead OG (3.5g)New
Hybrid
4.0%
$31.60
+81.3%
+371.1%
Fruity Pebbles OG Pre-Roll (1g)
Hybrid - Single Strain
3.7%
$10.81
+89.7%
+30.5%
Maple Head (3.5g)
Hybrid
2.9%
$39.34
+125.7%
-11.5%
Black Maple Pre-Roll (1g)
Hybrid - Single Strain
2.8%
$10.24
+79.8%
+57.8%

Peer avg: average price of the same product type and package size in the same states that month.

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Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.

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