Aug-2025
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Overview
Market Insights Snapshot
Hot Shotz has demonstrated a strong presence in the beverage category within Washington. The brand consistently maintained its position in the top 10 rankings from May to August 2025, although there was a slight dip from 8th to 10th place between May and June. This consistency suggests a stable market share within the state, despite minor fluctuations in monthly sales figures. The sales trend shows a slight decrease from May to June, followed by a modest recovery in July and August, indicating potential resilience in consumer demand or effective promotional strategies during the summer months.
While Hot Shotz has maintained its ranking in Washington, the absence of data for other states or provinces in the top 30 suggests that the brand has yet to establish a significant foothold outside this market. This could be viewed as a growth opportunity or a challenge, depending on the strategic goals of the brand. The performance in Washington might serve as a benchmark for potential expansion strategies, leveraging the insights gained from this market to penetrate other regions successfully. The brand's ability to maintain a competitive rank in Washington's beverage category could be a positive indicator for future performance as it seeks to expand its geographical footprint.
Competitive Landscape
In the competitive landscape of the Washington beverage category, Hot Shotz has experienced some fluctuations in its ranking over recent months, maintaining a steady position at 10th from June to August 2025 after a slight dip from 8th in May. This stability in rank suggests a resilience amidst a competitive market, although sales have seen some variability, peaking in May and slightly declining by August. In comparison, Blaze Soda consistently outperformed Hot Shotz, holding a higher rank at 7th in May and settling at 8th by August, indicating stronger sales performance. Meanwhile, Constellation Cannabis maintained a consistent 9th rank, closely trailing Blaze Soda but outperforming Hot Shotz in sales, highlighting a competitive edge. CQ (Cannabis Quencher) and Doja Trees remained stable at 11th and 12th ranks, respectively, with CQ showing a notable sales rebound in August. These dynamics suggest that while Hot Shotz remains a strong contender, there is room for strategic adjustments to enhance its competitive position and sales growth in the Washington beverage market.
Notable Products
In August 2025, Hot Shotz's top-performing product was Blue Raspberry Energy Drink 100mg THC 2oz, maintaining its number one rank since May, with sales reaching 4,145 units. Watermelon Energy Drink 100mg THC 2oz consistently held the second position, showing a slight increase in sales compared to July. Dragon Fruit Energy Shot 100mg THC 2oz climbed to third place, improving from its fourth-place ranking in July. The CBD/THC 1:1 Watermelon Energy Drink 100mg CBD 100mg THC 2oz rose to fourth place from its fifth-place rank in the previous two months. Green Apple Energy Drink 100mg THC 2oz rounded out the top five, experiencing a minor drop from third place in July.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.