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Sep-2026
Sales
Trend
6-Month
Product Count
SKUs
Avg Price
YoY Sales Change
YoY Price Change
Where to Buy
Doja Trees is stocked at 21 licensed dispensaries across Washington, with the deepest coverage in Everett, Spokane, Seattle, Tacoma, and Buckley. Search by ZIP code or city below to find the closest one, or filter by product type if you are after a specific format.
Market Insights Snapshot
In September 2026, Beverage held 57.40% mix with 22.32% year-over-year growth but a 0.68% month-over-month dip, while Edible rose to 13.55% mix with 62.02% YoY growth yet fell 33.33% MoM. Vapor Pens accounted for 18.25% mix with an 11.58% MoM decline and no YoY read, and Flower slid to 10.80% mix with a 71.54% YoY drop and an 11.92% MoM decline. The brand’s overall sales were up 7.25% YoY even as average price decreased 13.12% YoY, indicating a volume-led mix shift centered on lower-priced Beverage at a $4.35 average versus higher-priced Flower at $34.61; this points to a portfolio tilting toward accessible formats and away from premium Flower.
This mix and pricing pattern suggests Doja Trees is consolidating around value-led, ingestible formats that can scale volume, positioning Beverage as the anchor while using Edible as a growth lever despite short-term MoM volatility of 33.33%. The 14th rank in Beverage in Washington combined with Beverage’s 57.40% share and a 0.68% MoM contraction implies headroom to trade up or differentiate within the segment, while the 71.54% YoY decline in Flower and its 10.80% mix signal a deliberate de-emphasis of a high-price category as average price fell 13.12% YoY; together, these shifts imply a strategy prioritizing share defense in Beverage and selective participation in higher-ticket categories.
Competitive Landscape
Doja Trees sits at rank #14 in WA Beverage in September 2026, slipping 1 position year over year from #13, and holding flat versus three months ago at #14; relative to its category peak of #10 in February 2025, the brand is 4 spots lower while category leaders reshuffle. Competitor Journeyman climbed from #2 to #1 with a 36% year-over-year sales increase, while Ray's Lemonade fell from #1 to #2 amid a 26.6% sales decline; in the mid-pack, Blaze Soda advanced from #7 to #4 with 96.8% growth as Major stayed at #3 with a 2.1% decline. The combination of a 1-rank YoY drop and a 4-spot gap from its February 2025 peak, alongside upward mobility from competitors, implies Doja Trees is ceding relative position and must outperform category movers to avoid further rank erosion.
Notable Products
Grape God Shot (100mg, 1.7oz, 50ml) posted the steepest decline at -20.7% month over month and slipped to rank 4, while Blue Raspberry Shot (100mg, 1.7oz, 50ml) dropped -13.9% at rank 2, signaling pressure within flavored shots even as Kush Berry Shot (100mg, 1.7oz, 50ml) edged up 6.4% to hold rank 1. Lemon Haze Shot (100mg, 1.7oz, 50ml) countered the softness with a 24.3% rise at rank 3, but Watermelon Punch Shot (100mg, 1.7oz, 50ml) fell -11.6% at rank 6, and six of the top ten are Beverage SKUs, concentrating mix risk in a single category. The Edible line contracted sharply, with Kush Berry Gummies 10-Pack (100mg) down -53.4% at rank 7 and Watermelon Punch Gummies 10-Pack (100mg) off -41.9% at rank 9, while Green Apple Gummies 10-Pack (100mg) declined -26.4% at rank 8 and Blue Raspberry Lemonade (100mg, 1.7oz, 50ml) entered the list at rank 10 with $1,239. The pattern implies Doja Trees is tilting toward a Beverage-led portfolio where flavor winners must rotate quickly, and the gummies retrenchment suggests near-term focus on liquid formats over chews for September 2026.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
