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May-2026
Sales
Trend
6-Month
Product Count
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Avg Price
YoY Sales Change
YoY Price Change
Market Insights Snapshot
In May 2026, I-70 Extracts (I70E) operated as a single-category brand with Concentrates at 100.0% category share, pairing a year-over-year sales change of -8.79% with a month-over-month decline of -16.08%. Average price moved -2.87% YoY to $13.64, indicating that the larger MoM volume/sales contraction outpaced pricing softness while the YoY pullback was comparatively smaller. With Concentrates as the sole mix component, the category exposure fully transmits demand volatility into total brand results, and the combination of a -8.79% YoY slide and -16.08% MoM drop implies sensitivity to seasonal or promotional cycles concentrated in this format.
Positioning-wise, a 100.0% Concentrates mix in Colorado places I-70 Extracts (I70E) directly in a rank-anchored battle at rank 15 within Concentrates, where a -2.87% YoY price move offers limited cushion against a -16.08% MoM sales shift. The divergence between the 24-month trajectory of +111.03% and the current -8.79% YoY suggests the brand’s long-run push in Concentrates has plateau risks without mix diversification or within-category tiering that can absorb short-cycle dips. The pattern implies the current positioning leans on depth over breadth, which can maintain relevance at rank 15 but will likely cap share gains if month-level swings like -16.08% recur.
Competitive Landscape
I-70 Extracts (I70E) sits at rank #15 in CO Concentrates in May 2026, improving 4 positions from #19 year over year and slipping 1 spot from #14 at its April 2026 peak, which places it 2 ranks lower than its #13-or-better trajectory would suggest three months ago when it was #17. Against competitors, Amber climbed from #3 to #1 with 101.7% YoY sales growth while 710 Labs held #2 with a 16.9% YoY sales decline, indicating that upward mobility is coming from challengers with outsized growth rather than incumbents holding share; this pattern implies I-70 Extracts (I70E) has broken into the mid-tier but must convert short-term rank gains into sustained momentum before fast-rising brands widen the gap.
Notable Products
Stardawg Marsh Wax (1g) leads May-2026 at rank 1 while Gas Face Marshmellow Wax (4g) sits at rank 7, and the gap between rank 1 and rank 7 suggests volume is concentrated in a few SKUs rather than evenly spread. With all ten top products in Concentrates and four of the top ten being 4g formats clustered at ranks 7–10, the rank split implies multi-gram packs are present but not yet displacing the 1g leaders. Glue Chem D4 Wax (4g) at rank 8 and Banana Skunk Sugar Wax (4g) at rank 9 trail the top three 1g waxes at ranks 1–3, indicating buyers prioritize single-gram potency choices before trading up in size. The pattern points to I-70 Extracts (I70E) leaning into a two-tier Concentrates strategy where 1g SKUs anchor visibility and 4g packs monetize value seekers without cannibalizing the lead positions.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
