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Jun-2024
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Overview
Market Insights Snapshot
Seed and Smith (LBW Consulting) has demonstrated varied performance across different product categories in Colorado. In the Concentrates category, the brand has shown notable resilience, bouncing back to the 15th position in June 2024 after a dip to the 25th spot in May 2024. This upward trend is a positive indicator of the brand's ability to recover and maintain relevance in a competitive market. However, in the Pre-Roll category, Seed and Smith did not make it into the top 30 rankings in March 2024, and although it entered the rankings in April and May, it still lagged behind, indicating a potential area for improvement.
In the Flower category, Seed and Smith's rankings have fluctuated but remained relatively stable, moving from 44th in March 2024 to 40th in June 2024. This consistency suggests a steady, albeit modest, presence in this segment. On the other hand, the Vapor Pens category has been a strong point for the brand, maintaining a position within the top 30 throughout the observed months, peaking at 22nd in April 2024. This consistent performance in Vapor Pens highlights a strong market position and consumer preference within this category. Overall, while Seed and Smith shows strengths in certain areas, there are opportunities for growth and increased market penetration in others.
Competitive Landscape
In the highly competitive Colorado vapor pens market, Seed and Smith (LBW Consulting) has experienced fluctuating rankings over recent months, which could impact their market positioning and sales strategies. In March 2024, Seed and Smith ranked 29th, improving to 22nd in April, but then saw a slight decline to 23rd in May and further to 25th in June. This volatility contrasts with competitors like Harmony Extracts, which peaked at 16th in April before dropping to 24th in June, and Dabs Labs, which maintained a more stable ranking around the 19th to 23rd positions. Additionally, Natty Rems showed a notable peak at 13th in April but similarly declined to 26th by June. These trends suggest that while Seed and Smith has potential for upward mobility, consistent performance and strategic adjustments are crucial to outpace competitors and capture a larger market share in Colorado's vapor pens category.
Notable Products
In June 2024, the top-performing product from Seed and Smith (LBW Consulting) was Mac Stax (14g) in the Flower category, securing the first rank with sales of 1747 units. The Space Force Live Resin Cartridge (1g) in the Vapor Pens category maintained its second rank from the previous month with sales of 874 units. Gary Payton Sugar Wax (1g) in the Concentrates category debuted in third place. The Orange Cookies Chem Live Terp Cartridge (1g) in Vapor Pens dropped one position to fourth place, while Cake Crashers Live Resin Cartridge (1g) entered the rankings at fifth. These shifts indicate a dynamic market with new entries and slight changes in consumer preferences.
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