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Mar-2025
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Overview
Market Insights Snapshot
Seed and Smith (LBW Consulting) has shown a consistent performance in the Colorado market, particularly in the Concentrates category, where they maintained a steady rank of 21 from January to March 2025. This stability suggests a solid foothold in the market despite a slight dip in sales from January to March. In contrast, the Flower category witnessed a significant positive shift, climbing from rank 91 in January to 44 by March. Such an upward trend indicates a strong recovery and growing consumer preference for their Flower products, reflecting effective marketing strategies or product improvements during this period.
In the Pre-Roll category, Seed and Smith (LBW Consulting) experienced fluctuations, with their rank improving from 46 in February to 34 in March. This suggests a potential rebound in consumer demand or market dynamics favoring their Pre-Roll offerings. The Vapor Pens category, however, showed a slight decline in rank from 12 in December 2024 to 15 in March 2025, despite maintaining a relatively high sales volume. This slight dip in ranking could be indicative of increased competition or shifting consumer preferences within the Vapor Pens market segment. Overall, while Seed and Smith has demonstrated resilience and growth in certain categories, they face challenges in others, highlighting the dynamic nature of the cannabis market in Colorado.
Competitive Landscape
In the competitive landscape of vapor pens in Colorado, Seed and Smith (LBW Consulting) has experienced some fluctuations in its market position from December 2024 to March 2025. Initially ranked 12th, the brand saw a decline to 15th in January, maintaining this position through February and March. This downward trend in rank is indicative of competitive pressures from brands like The Clear, which improved its rank from 18th to 13th over the same period, and Olio, which consistently outperformed Seed and Smith despite a slight drop in March. Meanwhile, Natty Rems made a notable leap from outside the top 20 to 16th place in March, suggesting a resurgence that could pose further challenges. These dynamics highlight the importance for Seed and Smith to innovate and strategize effectively to regain its competitive edge in the Colorado vapor pen market.
Notable Products
In March 2025, the top-performing product for Seed and Smith (LBW Consulting) was Orange Cookies Chem (Bulk) from the Flower category, securing the number one rank with impressive sales of 2,865 units. Purple Punch (Bulk) followed closely in second place, while Kept Secret (Bulk) held the third position. Notably, Apricot Scone (1g) improved its standing from fifth in February 2025 to fourth in March 2025, experiencing a significant increase in sales. Pinot Nova (Bulk), which was the top product in February 2025, saw a decline to fifth place in March 2025. This shift in rankings highlights dynamic changes in consumer preferences within the Flower category over recent months.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
