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Jun-2026
Sales
Trend
6-Month
Product Count
SKUs
Avg Price
YoY Sales Change
YoY Price Change
Market Insights Snapshot
In The Flow concentrated 97.92% of June 2026 sales in Flower, with Pre-Roll at 2.08% share; within this mix, Flower rose 22.97% year over year but fell 8.50% month over month, while Pre-Roll climbed 26.86% year over year and jumped 59.74% month over month. The brand’s average price declined 3.03% year over year to $17.16, and the Flower sub-segment carried a $17.74 average versus $6.71 in Pre-Roll, indicating a widening unit mix effect. With Flower ranked 9th in Colorado and overall brand sales up 22.93% year over year despite a 36.40% two-year decline, the pattern implies reliance on a single category for volume while near-term momentum is tilting toward lower-priced Pre-Rolls.
The shift—Flower’s 8.50% month-over-month decline alongside a 59.74% Pre-Roll month-over-month surge—suggests share defense in Flower may require price or assortment adjustment as value-oriented formats gain traction, especially with a 3.03% year-over-year price reduction already in place. Given a 22.97% year-over-year lift in Flower against a smaller but faster-growing 26.86% Pre-Roll base, the brand’s 9th-place Flower rank in Colorado implies that incremental gains are more likely from mix expansion into Pre-Roll than from share capture in a mature Flower position.
Competitive Landscape
In The Flow sits at rank #9 in Colorado Flower for June 2026, unchanged YoY from rank #9, and up two spots from #11 three months ago, while its peak of #7 in December 2025 remains out of reach; meanwhile, Seed & Strain Cannabis Co. advanced from #2 to #1 with 62.8% YoY sales growth and Good Chemistry Nurseries moved down from #1 to #3 with a -2.8% YoY decline. Relative momentum is visible as Triple Seven (777) climbed from #3 to #2 on 32.8% growth and Natty Rems vaulted from #28 to #5 with 221.0% growth, contrasting with In The Flow’s flat YoY rank and a modest two-position improvement since March 2026; the pattern implies In The Flow is holding share against top-tier churn but is ceding ground to faster risers unless it reaccelerates toward its December 2025 peak.
Notable Products
Donny Burger (3.5g) set the pace in June 2026 with an 80% month-over-month surge to the number 1 rank, while Lilac Diesel (3.5g) slid 46% and fell to rank 9. Chemmy Jones (Bulk) dropped 45% at rank 3 as Chemmy Jones (3.5g) climbed 37% at rank 5, indicating a shift from bulk to packaged eighths within the same lineage. With eight of the top ten rooted in Flower and only one Pre-Roll in the top six, the mix tilts toward higher-velocity packaged Flower rather than bulk or non-Flower formats. The pattern implies In The Flow is consolidating demand around retail-ready Flower SKUs where rank mobility is translating faster than in bulk, signaling a near-term emphasis on eighths-led velocity over volume packs.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
