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Where to Buy
LIT (CO) is stocked at 17 licensed dispensaries across Colorado, with the deepest coverage in Colorado Springs, Denver, Avon, Basalt, and Boulder. Search by ZIP code or city below to find the closest one.
Market Insights Snapshot
LIT (CO) concentrated 99.84% of July 2026 sales in Flower, up 35.30% month over month within that category but down 7.69% year over year, while Pre-Roll slipped to 0.16% share with an 86.97% MoM decline and a 93.29% YoY drop. Overall brand sales fell 9.49% YoY even as average price rose 6.71% to $26.25, indicating mix and pricing are moving in opposite directions; the immediate pattern is a rebound in Flower volumes MoM that is not yet offsetting the YoY contraction concentrated in Pre-Roll.
With a 99.84% Flower mix and a rank of 9 in Flower in Colorado, the 35.30% MoM lift in Flower alongside a 7.69% YoY decline implies LIT (CO) is leaning into core depth rather than breadth, trading Pre-Roll share losses of 0.16% and a 93.29% YoY contraction for higher average pricing that rose 6.71%. The pattern suggests positioning as a Flower-first brand where incremental gains will come more from optimizing price-pack architecture and velocity within Flower than from diversification, given the steep 86.97% MoM pullback in Pre-Roll and the current rank anchor point of 9 shaping competitive headroom.
Competitive Landscape
LIT (CO) sits at rank #9 in July 2026 in CO Flower, down 4 positions from #5 year over year and up 1 spot from #10 in April 2026, while its peak of #5 in May 2026 contrasts with the current placement; by comparison, Seed & Strain Cannabis Co. moved from #2 to #1 and expanded sales by 76.23%, and Natty Rems surged from #23 to #5 with 168.50% sales growth, indicating LIT (CO)’s mid-year rebound has not converted into sustained share gains as faster-advancing rivals compress its rank ceiling.
Notable Products
Mac & Cheese (Bulk) posted the standout July 2026 move with a 279% month-over-month surge that vaulted it to rank 5, while XXX (Bulk) slid 48% MoM to rank 4, indicating volatility concentrated within bulk Flower formats. Grape Cream Cake (Bulk) added a 43% MoM lift at rank 3, and with Flower occupying all top-10 slots plus two bulk SKUs in the top five, the category mix is skewing toward higher-velocity large-format offerings. Blueberry Scone (Bulk) held rank 1 despite limited disclosed MoM data, and its absolute scale at $10,785 against rising bulk peers signals a shift in spend toward bulk potency tiers rather than smaller-pack exploration. Together, the pattern implies LIT (CO) is tilting its commercial focus to bulk Flower momentum, using large-format winners to drive share even as individual SKUs cycle through sharp gains and corrections.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
