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Aug-2026
Sales
Trend
6-Month
Product Count
SKUs
Avg Price
YoY Sales Change
YoY Price Change
Market Insights Snapshot
In August 2026, Irisa operated as a single-category brand with Vapor Pens at 100.0% of mix, up 22.35% month over month and 449.19% year over year, while average price rose 3.67% YoY to $42.30. Within the Vapor Pens context, Irisa held rank 19 in Alberta, and the combination of a full-category concentration (100.0% share) alongside a double-digit MoM lift (22.35%) implies a scale-up phase where volume growth rather than assortment breadth is driving gains.
The pattern of a 449.19% YoY surge concentrated entirely in Vapor Pens and a rank of 19 in Alberta indicates a penetration-led strategy: Irisa is trading deeper in one lane rather than wider across formats, with pricing power contained to a modest 3.67% YoY. This positioning suggests Irisa is competing on velocity within the Vapor Pens set rather than on premium pricing or cross-category halo, and sustaining the August 2026 trajectory likely hinges on maintaining double-digit MoM sell-through while leveraging provincial rank improvement from position 19.
Competitive Landscape
Irisa sits at rank #28 in ON Vapor Pens in August 2026, improving 35 positions from #63 year over year, and climbing 14 places from #42 since May 2026, marking its peak-to-date at #28 in August 2026; meanwhile, Spinach rose to #1 from #4 with 152.3% YoY sales growth, while General Admission slipped to #4 from #3 with a -16.7% YoY change, indicating Irisa’s ascent is timed with both a leader accelerating and a mid-tier rival retrenching, implying the brand is transitioning from fringe to contender status if it converts rank gains into sustained mid-tier share over the next two quarters.
Notable Products
Irisa’s steepest movement in August 2026 was the decline of Blackwater Live Resin Cartridge (1g), down 38.5% MoM and slipping to rank 5, while Purple Sundaze Live Resin FSE Cartridge (1g) fell 17.2% MoM at rank 2. In contrast, Fantasm Live Resin Cartridge (1g) rose 35.3% MoM to hold rank 1, outpacing the category and generating $366,881, with Fantasm 100% Live Resin Disposable (1g) up 19.1% MoM at rank 3. Four of the top five SKUs are Vapor Pens, concentrating share in a single format where one leader gained 35.3% and another declined 17.2%, implying a rotation toward a flagship while secondary variants shed momentum. The pattern implies Irisa is consolidating around the Fantasm-led pen franchise, signaling a focus on hero-SKU depth over breadth in August 2026.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
