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Market Insights Snapshot
Flower holds 87.15% share with a year-over-year change of 1,318.24% and a month-over-month decline of 3.65%, while Pre-Roll carries 12.85% share with a 1,098.40% year-over-year rise and a 63.17% month-over-month increase; together these shifts sit alongside a brand-level average price change of -0.39% and a brand sales year-over-year change of 1,285.58%. In the Nevada Flower context, the brand sits at rank 8, and the simultaneous month-over-month dip in Flower versus surge in Pre-Roll indicates a rebalancing within inhalables that lifts overall unit velocity even as the primary category softens; the thesis is that Jasper Hill Farm is leaning into lower-priced, faster-turn formats to stabilize volume while the core Flower engine cools slightly in June 2026.
With Flower still commanding 87.15% share but slipping 3.65% month-over-month, and Pre-Roll climbing 63.17% month-over-month to 12.85% share, the mix shift implies a deliberate move toward accessibility that aligns with a -0.39% average price change and supports a 1,285.58% year-over-year sales expansion without relying on price inflation. Holding rank 8 in Nevada Flower while expanding Pre-Roll suggests the path to differentiation is portfolio breadth rather than premiumization; the implication is a positioning that trades some high-ticket Flower momentum for wider basket penetration via Pre-Rolls in June 2026.
Competitive Landscape
Jasper Hill Farm sits at rank 8 in NV Flower in June 2026 after climbing 59 positions year over year from rank 67, and rising 39 spots since March 2026 when it was rank 47; that jump to a peak rank of 8 in June 2026 contrasts with RYTHM holding rank 2 while posting a -6.9% sales YoY change and with STIIIZY maintaining rank 1 alongside a +5.2% YoY lift, indicating Jasper Hill Farm’s share gains are driven more by displacement of mid-pack incumbents than by overtaking the top two. Meanwhile, FloraVega / Welleaf advanced to rank 3 from rank 22 year over year on +260.4% YoY sales, and Good Green slid to rank 4 from rank 5 with -22.0% YoY sales, suggesting Jasper Hill Farm’s ascent to rank 8 is occurring in a bifurcated field where momentum brands vault upward while several legacy names contract, implying the rank trajectory is sustainable if Jasper Hill Farm continues converting share from shrinking competitors rather than trying to outpace the entrenched leaders.
Notable Products
Banana Runtz Pre-Roll (1g) delivered the standout movement in June 2026 with a 159.8% month-over-month jump and a climb to rank 2, while GMO Sherbert (14g) fell 49.6% and settled at rank 6. With four of the top ten in June 2026 being Pre-Roll SKUs, Jasper Hill Farm’s mix is tilting toward smaller-format convenience even as Flower still anchors the leaderboard at rank 1 and ranks 6–9. The $160,479 result for Governmint Oasis (14g) at rank 1 alongside a rank 3–5 block of Pre-Rolls implies a barbell strategy where premium Flower scale coexists with accelerating Pre-Roll trial, shaping a path toward broader basket reach and channel versatility.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
