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Oct-2025
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Overview
Market Insights Snapshot
Polaris MMJ has shown some interesting movements across different product categories in Nevada. In the Flower category, Polaris MMJ made a significant leap from being ranked 30th in August 2025 to 23rd in October 2025, indicating a strong performance and increasing consumer preference. This upward trend is also reflected in their sales figures, which saw a notable increase from September to October. However, the Concentrates category tells a different story, as Polaris MMJ only appeared in the rankings in July 2025 at the 30th position and has since fallen out of the top 30, suggesting a decline in market presence or competitiveness in this segment.
In the Pre-Roll category, Polaris MMJ's ranking fluctuated, moving from 21st in July to 19th in October, demonstrating a relatively stable presence with minor variations. However, the Vapor Pens category presents a more concerning scenario, where the brand's rank dropped from 25th in July to 40th by October, with sales significantly declining over the months. This suggests potential challenges in maintaining market share within this category. While the brand has shown resilience in certain areas, these mixed performances across categories highlight the dynamic nature of the cannabis market in Nevada and the ongoing need for strategic adjustments.
Competitive Landscape
In the Nevada flower category, Polaris MMJ has shown a promising upward trajectory in recent months. Despite starting at rank 32 in July 2025, Polaris MMJ climbed to rank 23 by October 2025, indicating a steady improvement in market position. This positive trend contrasts with competitors such as GB Sciences, which experienced fluctuations, dropping from rank 22 in August to 26 in October. Meanwhile, Deep Roots Harvest made a significant leap from being unranked in July to rank 22 in October, showcasing a more volatile but upward trend. Notably, Khalifa Kush maintained a strong presence, peaking at rank 19 in July and returning to a similar position in October after a dip. The competitive landscape highlights Polaris MMJ's consistent growth, which could be attributed to strategic market positioning and product offerings, setting it apart from more erratic competitors.
Notable Products
In October 2025, Head Cheese (3.5g) maintained its top position as the leading product for Polaris MMJ, with sales reaching 4317 units. Head Cheese Pre-Roll (1g) secured the second spot, consistently holding this rank from the previous month. Notably, Head Cheese Popcorn (14g) emerged as a new top contender, ranking third, despite not being in the top ranks in earlier months. Blue Maui Pre-Roll (1g) made a return to the top five, climbing to fourth place after not ranking in September. Ice Cream Cake Pre-Roll (1g) saw a slight decline, moving from third to fifth place, indicating a decrease in its popularity.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
