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Apr-2025
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Overview
Market Insights Snapshot
The Grower Circle has shown a promising performance in the Nevada market, particularly in the Edible category. Starting the year ranked 10th in January, they climbed to 7th place by March before slightly dropping to 8th in April. This movement reflects a positive trend, as their sales figures increased significantly from January to March, peaking at over $226,000. In the Pre-Roll category, The Grower Circle maintained a strong presence, consistently improving their rank from 16th in January to 11th in April, indicating a steady demand for their products in this segment.
In contrast, The Grower Circle's performance in the Flower category has been somewhat inconsistent. They began the year outside the top 30 but managed to make it to the 30th spot in February. Despite slipping to 35th in March, they made a notable comeback to 27th in April. This fluctuation suggests a competitive landscape in the Flower category, where The Grower Circle is still finding its footing. The ability to re-enter the top 30 in April hints at potential growth opportunities if they can maintain or improve their position in the coming months.
Competitive Landscape
In the competitive landscape of the Nevada edible cannabis market, The Grower Circle has shown a dynamic shift in its ranking and sales performance from January to April 2025. Initially ranked 10th in January, The Grower Circle improved to 7th place by March, before slightly dropping to 8th in April. This fluctuation in rank is indicative of its competitive positioning against brands like Good Tide, which consistently hovered around the 7th and 9th positions, and Jams, which experienced more volatility, dropping from 7th to 10th. Notably, Wana maintained a stable 6th position throughout, highlighting a strong market presence. The Grower Circle's sales trajectory, with a peak in March, suggests a robust growth phase, outperforming Kanha / Sunderstorm, which remained in the 11th to 12th range. This competitive analysis underscores The Grower Circle's potential for further market penetration and highlights the importance of strategic positioning to capitalize on its upward sales trend.
Notable Products
In April 2025, the top-performing product for The Grower Circle was Flight Bites - Sunset Punch Gummies 10-Pack (100mg), which reclaimed its number one position with sales of 1757 units. Following closely was Flight Bites - Mango Tajin Gummies 10-Pack (100mg), which rose to second place from fifth in March. Flight Bites - Sour Watermelon Gummies 10-Pack (100mg), which had been the leader in March, moved down to third place. The Rainbow Crunch Hash Rosin Gummies maintained a steady position in fourth place for two consecutive months. Notably, Dulce Pre-Roll made its debut in the rankings at fifth place, indicating a new entry in the top products for April.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
