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Sep-2025
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Overview
Market Insights Snapshot
In the state of Nevada, The Grower Circle has shown varied performance across different cannabis product categories. Notably, in the Edible category, the brand experienced a downward trend in its rankings, moving from 11th in June 2025 to 15th by September 2025. This decline is accompanied by a decrease in sales from July to September. Conversely, in the Pre-Roll category, The Grower Circle demonstrated resilience, improving its rank from 21st in August to an impressive 11th in September. This suggests a strong recovery and possibly a strategic adjustment in their marketing or product offerings to better meet consumer demand in this category.
The Flower category in Nevada tells a different story, with rankings fluctuating significantly over the four-month period. While the brand was able to climb to 23rd place in July, it dropped to 36th in August, only to recover to 26th in September. This inconsistency might indicate challenges in maintaining a steady market position or fluctuating consumer preferences. On the other hand, The Grower Circle's Vapor Pens did not make it into the top 30 rankings, maintaining a static position at 51st in both June and July, and then falling off the chart entirely in subsequent months, highlighting a potential area for growth or reevaluation of their product strategy in this category.
Competitive Landscape
In the competitive landscape of the Nevada flower market, The Grower Circle has experienced notable fluctuations in its ranking, which have implications for its sales performance. Over the period from June to September 2025, The Grower Circle's rank varied significantly, peaking at 23rd in July before dropping to 36th in August, and then recovering to 26th in September. This volatility contrasts with competitors like Kynd Cannabis Company, which saw a strong performance in August, ranking 24th, and Khalifa Kush, which maintained a relatively stable presence despite a dip in August. Meanwhile, GB Sciences showed a consistent performance, ranking within the top 30 throughout the period. The Grower Circle's sales mirrored its ranking trends, with a peak in July followed by a decline in August, suggesting a need for strategic adjustments to stabilize its market position amidst fierce competition.
Notable Products
In September 2025, The Grower Circle's top-performing product was Waffle Cone Pre-Roll (1g) in the Pre-Roll category, leading the sales with 4,857 units sold. Double Down Pre-Roll (1g) followed closely in second place, with Gelato Pre-Roll (1g) securing the third position. Rubber Donuts Pre-Roll (1g) and Power Outage (3.5g) rounded out the top five, ranking fourth and fifth, respectively. This marks the first month these products were listed, indicating a strong debut for these items. The consistent performance across the Pre-Roll category highlights its popularity among consumers for September.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
