.svg){kind=small}
Nov-2025
Sales
Trend
6-Month
Product Count
SKUs
Overview
Market Insights Snapshot
The Grower Circle has shown varied performance across different product categories in Nevada. In the Edible category, the brand maintained a consistent position, ranking 15th from September to November 2025, indicating stability and consumer trust in this segment. However, in the Flower category, The Grower Circle experienced a decline, dropping from 32nd in September and October to 47th in November. This significant drop suggests potential challenges in maintaining market share against competitors or possible shifts in consumer preferences. Conversely, the introduction of their Concentrates in the rankings for the first time in November at 26th position points to a positive entry into this category, possibly indicating a strategic expansion or increased consumer interest.
In the Pre-Roll category, The Grower Circle showed fluctuations that might reflect changing market dynamics or promotional impacts. The brand improved its rank from 24th in August to 12th in September, but then slipped to 18th by November. This movement suggests that while there was a peak in consumer interest or marketing effectiveness in September, sustaining this momentum proved challenging. Interestingly, the absence of The Grower Circle from the top 30 in the Concentrates category for the earlier months of 2025 highlights the significance of their November rank, marking a noteworthy entrance into this market space. These insights suggest that while The Grower Circle is performing well in certain categories, there are areas that require strategic attention to enhance their market position.
Competitive Landscape
In the competitive landscape of the Nevada flower category, The Grower Circle has experienced notable fluctuations in its ranking over recent months, which could impact its market positioning and sales strategy. In August 2025, The Grower Circle held the 38th rank, which improved to 32nd in September and October, before dropping to 47th in November. This decline in rank coincides with a significant drop in sales from October to November. Meanwhile, competitors like Matrix NV and TRENDI have shown upward trends, with Matrix NV climbing from 69th in August to 53rd in November, and TRENDI improving from 76th to 52nd in the same period. High Heads and Hijinks have also made significant gains, with Hijinks achieving a notable jump to 44th place in November. These shifts suggest that The Grower Circle may need to reassess its competitive strategies to maintain its market share amidst the rising performance of its competitors.
Notable Products
In November 2025, Flight Bites - Sunset Punch Gummies 10-Pack (100mg) emerged as the top-performing product for The Grower Circle, maintaining its first-place rank from August and reclaiming the top spot from October. The product achieved notable sales of 1173 units, reflecting consistent demand. Flight Bites - Sour Watermelon Gummies 10-Pack (100mg) also showed strong performance, climbing to second place from fourth in October, indicating a positive trend. Oreo Cake (3.5g) maintained its third-place position from October, although its sales decreased compared to the previous month. New entries in the rankings include Family Ties (3.5g) and Strawguava (3.5g), securing fourth and fifth places, respectively, for the first time, highlighting a growing interest in these flower products.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
