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Jul-2026
Sales
Trend
6-Month
Product Count
SKUs
Avg Price
YoY Sales Change
YoY Price Change
Where to Buy
Jive is stocked at 75 licensed dispensaries across New York and Oklahoma, 68 of them in New York, with the deepest coverage in New York, Buffalo, Rochester, Depew, and Syracuse. Search by ZIP code or city below to find the closest one, or filter by product type if you are after a specific format.
Market Insights Snapshot
In July 2026, Jive’s category mix was concentrated in Pre-Roll at 90.63% share with 27.46% month-over-month growth and 430.73% year-over-year growth, while Vapor Pens held 0.71% share with a 41.25% month-over-month decline and a 75.94% year-over-year decline. Flower accounted for 8.66% share with a 65.15% month-over-month drop and no year-over-year read, and the brand’s average price fell 0.83% year-over-year as Pre-Roll pricing sat at 7.17 per unit. With Pre-Roll anchored at rank 19 in New York and brand-level year-over-year sales up 388.80%, the mix indicates Jive is scaling primarily through low-priced Pre-Rolls while de-emphasizing higher-ticket Flower and retreating in Vapor Pens.
The shifts imply Jive is leaning into a value-led, high-velocity Pre-Roll position rather than a premium multi-category stance, as a 27.46% month-over-month lift in a 90.63% share category can outpace the 65.15% month-over-month contraction in Flower and the 41.25% month-over-month dip in Vapor Pens. Holding rank 19 in New York Pre-Rolls alongside a 430.73% year-over-year surge in that category suggests headroom to trade up within Pre-Roll tiers, while the 0.83% year-over-year brand-wide price decline signals price elasticity is aiding share capture more than assortment breadth.
Competitive Landscape
Jive sits at #19 in NY Pre-Roll in July 2026 after climbing 62 ranks year over year from #81, and rising 9 positions since April 2026 when it was #28, marking a new peak rank at #19 in July 2026. Against competitors, Ruby Farms held #1 with an 8.6% YoY sales lift while Anthem advanced from #39 to #2 with an 877.2% YoY sales increase, indicating that Jive’s ascent of 62 ranks is material but still trails the velocity of the fastest risers; the pattern suggests Jive’s trajectory positions it for continued share capture if it sustains rank gains into the top 15 while competitors consolidate at #1–#5.
Notable Products
Planet of the Grapes Infused Pre-Roll 2-Pack (1g) posted the standout move in July 2026 with a 109.3% month-over-month surge, vaulting into rank 7 while non‑infused peers held ranks 1 through 6. Blueberry Muffin Pre-Roll 2-Pack (1g) stayed at rank 1 with a 9.1% MoM gain, while Mandarin Temple Pre-Roll 2-Pack (1g) climbed 37.8% to rank 4, signaling acceleration concentrated in higher-ranked non‑infused formats even as the infused variant breaks into the top 10. With all ten top SKUs in the Pre-Roll category and six of the top six being non‑infused two‑packs, the mix points to Jive leaning on breadth within Pre-Rolls while using select infused entries as catalysts for incremental velocity rather than displacing core leaders.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
