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Sep-2025
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Overview
Market Insights Snapshot
In the New York market, Pot & Head has shown a notable upward trajectory in the Concentrates category. The brand improved its ranking from 23rd in June 2025 to 16th by September 2025, indicating a positive reception and growing consumer interest. This upward movement is underscored by a consistent increase in sales over these months. However, in the Flower category, Pot & Head did not make it into the top 30 brands until September 2025, where it debuted at 63rd place. This suggests that while the brand is gaining traction in Concentrates, it may need to bolster its presence in the Flower category to achieve similar success.
For Pre-Rolls, Pot & Head's performance in New York has been relatively stable, maintaining a position within the 60-73 rank range over the four-month period. Despite this consistency in rank, there was a slight dip in sales from August to September 2025. This could indicate a need for strategic adjustments to maintain or improve their position in this competitive category. The absence of Pot & Head from the top 30 in some months for certain categories highlights areas for potential growth and strategic focus to enhance their market presence.
Competitive Landscape
In the competitive landscape of the New York flower category, Pot & Head has shown a notable presence, despite not ranking in the top 20 brands until September 2025, when it emerged at 63rd place. This late entry into the rankings suggests a potential upward trajectory, especially when compared to brands like Cookies and ghost., which have experienced fluctuating ranks and sales. For instance, Cookies saw a significant drop from 45th to 60th place from July to August, while ghost. fell from 44th to 66th in the same period. Meanwhile, Harney Brothers Cannabis and To The Moon have also experienced rank volatility, indicating a dynamic market environment. Pot & Head's consistent sales performance in September, despite its late ranking, could signal a strategic opportunity for growth and stability amidst the competition's volatility.
Notable Products
In September 2025, the top-performing product for Pot & Head was the Undertaker Pre-Roll (1g) in the Pre-Roll category, securing the number one rank with sales of 1982 units. Following closely, the White Runtz Pre-Roll (1g) rose to the second position, improving from its fifth place in August, with notable sales of 1636 units. The Sour Diesel Hash Infused Pre-Roll (1g) maintained its third-place ranking from the previous month, indicating consistent performance with 1085 units sold. The Gluechee Pre-Roll (1g) entered the rankings at fourth place, showing strong sales momentum. Rounding out the top five, Garlic Budder (7g) in the Flower category made its debut on the list, highlighting a diverse range of successful products for the brand this month.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
