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Nov-2025
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Overview
Market Insights Snapshot
Pot & Head has shown notable progress in the New York market, particularly within the Concentrates category. Starting from a 19th rank in August 2025, the brand has consistently climbed the ranks, reaching 13th by November 2025. This upward momentum is supported by a significant increase in sales, which nearly doubled over the four-month period. In contrast, the Flower category has seen more volatility, with Pot & Head entering the top 100 in September at 61st, peaking at 48th in October, before dropping to 69th in November. This fluctuation suggests competitive pressures or shifting consumer preferences within the Flower category.
In the Pre-Roll category, Pot & Head's performance has been relatively stable, maintaining a rank in the 60s and 70s across the months, with slight improvements from 77th in October to 72nd in November. However, the Vapor Pens category presents a different scenario, as the brand was not ranked in the top 30 until November, when it secured the 85th position. This late entry indicates a potential growth opportunity or recent strategic shift into the Vapor Pens market. The absence from the top 30 in prior months could be a point of concern or an area for strategic focus to boost market presence in this category.
Competitive Landscape
In the competitive landscape of the Flower category in New York, Pot & Head experienced notable fluctuations in its rank from September to November 2025. Initially ranked 61st in September, Pot & Head climbed to 48th in October, indicating a positive trend in sales performance. However, by November, the brand's rank slipped to 69th, suggesting a potential challenge in sustaining its upward momentum. In contrast, ghost. demonstrated a similar pattern, starting at 63rd in September, peaking at 47th in October, and then declining to 68th in November, closely mirroring Pot & Head's trajectory. Meanwhile, Binske showed a more volatile pattern, with a significant drop from 57th in October to 77th in November, despite a strong sales performance earlier. urbanXtracts and Ithaca Organics Cannabis Co. both demonstrated steady improvements in their rankings, with urbanXtracts moving from 88th to 65th and Ithaca Organics from 87th to 75th over the same period, indicating potential emerging competition for Pot & Head. These dynamics highlight the competitive pressures Pot & Head faces in maintaining its market position amidst fluctuating performances from its rivals.
Notable Products
In November 2025, Pot & Head's top-performing product was Chem x Chocolate Hash Infused Pre-Roll (1g) in the Pre-Roll category, climbing to the number one spot with sales reaching 1,631 units, up from the second position in October. Gluechee Pre-Roll (1g) also improved its standing, moving from third to second place, showing consistent growth over the past three months. Kusheez Diamond Infused Pre-Roll 2-Pack (1g) made a notable entry into the rankings at third place, indicating a strong debut. Detroit Purps Pre-Roll (1g) followed closely in fourth, while Vanilla Kush Pre-Roll (1g) rounded out the top five. The shifts in rankings suggest a dynamic market where new entries and consistent performers are reshaping the competitive landscape for Pot & Head's Pre-Roll products.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
