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Aug-2024
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Overview
Market Insights Snapshot
Jukebox has shown varied performance across different categories and states, with notable movements in Arizona. In the Pre-Roll category, Jukebox experienced a downward trend, falling out of the top 30 rankings by June 2024 and continuing to drop to 66th place by August 2024. This decline is concerning for the brand, as it indicates a significant reduction in market presence and sales volume, which decreased from $63,970 in May to $10,160 in August. On the other hand, the Vapor Pens category tells a different story. Jukebox improved its ranking from 31st in May to 20th in August, showing a positive trend and a substantial increase in sales, particularly notable in June and August.
The contrasting performance of Jukebox in the Pre-Roll and Vapor Pens categories in Arizona suggests a strategic shift or varying consumer preferences within the state. While the brand's presence in the Pre-Roll market has weakened, their gains in the Vapor Pens market are encouraging. This divergence highlights the importance of category-specific strategies and market adaptation. Observing these trends can provide insights for stakeholders on where to focus their efforts and resources to maximize growth and maintain competitiveness in the evolving market landscape.
Competitive Landscape
In the competitive landscape of Vapor Pens in Arizona, Jukebox has experienced notable fluctuations in its rank and sales over the past few months. In May 2024, Jukebox was ranked 31st, but saw a significant improvement to 22nd in June, only to drop to 33rd in July, and then recover to 20th in August. This volatility indicates a dynamic market presence, with Jukebox's sales peaking in June at $162,002 but dipping to $76,857 in July before rebounding to $148,348 in August. In comparison, Amber and Tru Infusion have maintained more stable rankings, with Amber consistently staying within the top 20 and Tru Infusion showing steady performance around the 18th to 19th positions. Notably, Khalifa Kush re-entered the top 20 in August after not being ranked in May and June, indicating a strong upward trend. These competitive movements suggest that while Jukebox is capable of significant sales spikes, it faces stiff competition from more consistently performing brands in the Arizona Vapor Pens market.
Notable Products
In August 2024, the top-performing product for Jukebox was Trainwreck Distillate Cartridge (1g) in the Vapor Pens category, achieving the number one rank with sales of 937 units. Following closely, Garden of Eden Distillate Cartridge (1g) secured the second position with notable sales figures. Purple Jr. Distillate Cartridge (1g) ranked third, while Pineapple Haze Distillate Cartridge (0.5g) and Chronic Thunder Distillate Cartridge (0.5g) took the fourth and fifth spots, respectively. Compared to previous months, these products have consistently held their positions as they were not ranked earlier, indicating a strong and stable performance. This stability suggests a growing or sustained consumer preference for these specific Jukebox vapor pens.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
