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Sep-2026
Sales
Trend
6-Month
Product Count
SKUs
Avg Price
YoY Sales Change
YoY Price Change
Where to Buy
Kaviar is stocked at 482 licensed dispensaries across Colorado, Illinois, and 5 other states, 185 of them in Colorado, with the deepest coverage in Denver, Colorado Springs, Aurora, Longmont, and Boulder. Search by ZIP code or city below to find the closest one, or filter by product type if you are after a specific format.
Market Insights Snapshot
In September 2026, Kaviar’s mix tilted further toward Pre-Roll at 64.44% share while Flower held 35.28%, as Pre-Roll sales rose 5.99% month over month but fell 12.12% year over year. Flower contracted 31.93% month over month and declined 9.15% year over year, while Concentrates remained a sliver at 0.28% share despite a 158.67% month-over-month lift, indicating a very small base; the average price fell 12.38% year over year to $24.31, with Pre-Roll pricing at $22.49 and Flower at $28.45. The pattern implies Kaviar is leaning into lower-priced Pre-Roll volume to offset a sharp monthly pullback in Flower, trading category mix for near-term unit throughput while accepting year-over-year pressure on both the core categories.
Kaviar’s rank at 23 in Flower in Illinois paired with a 31.93% month-over-month Flower decline and a 5.99% month-over-month Pre-Roll gain implies a pivot away from a mid-pack Flower position toward reliance on Pre-Roll share defense at 64.44%. With total brand sales down 10.85% year over year and a 12.38% year-over-year price reduction, the mix shift risks anchoring the brand to value-seeking Pre-Roll consumers rather than improving Flower rank, meaning near-term volume stability could come at the cost of premium positioning and future pricing power.
Competitive Landscape
Kaviar sits at rank #23 in Illinois Flower in September 2026, slipping 1 position year over year from #22 and falling 7 spots from June 2026’s #16, despite having peaked at #15 in April 2026; meanwhile, High Supply / Supply held #1 with a -2.5% YoY sales change while RYTHM maintained #2 with +22.0% YoY growth, and Good Green advanced to #3 from #4 alongside +33.8% YoY, indicating competitors are either defending or expanding share as Kaviar drifts down the ranks; with The Botanist leaping to #4 from #27 on +495.0% YoY while Daze Off slid to #5 from #3 on -14.2% YoY, the widening gap at the top suggests Kaviar’s downward rank trajectory implies share erosion risk unless mix or pricing repositions it against faster-growing incumbents.
Notable Products
Kaviar x Happy Eddie - Zen Wen Infused Pre-Roll (1.5g) delivered the standout move in September 2026 with a 51.5% month-over-month surge while holding rank 1, as Dutch Dragon Infused Pre-Roll (1.5g) slid 31.0% to rank 10. Indica Live Resin Infused Pre-Roll (1.5g) climbed 35.8% to rank 2, and Pasture Bedtime Infused Pre-Roll (1.5g) fell 17.5% at rank 9, creating a widening gap between winners and laggards that points to sharper SKU polarization. With all top 10 positions in Pre-Roll and five Minis or 5-Pack formats clustered between ranks 4 and 6 with gains of 15.2% and 7.8% versus just 1.4%, the mix indicates consumer pull toward higher-volume pack formats anchored by a single flagship that can carry premium price points near $155,455 in monthly sales.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
