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Aug-2025
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Overview
Market Insights Snapshot
Legacy Cannabis (IL) has shown varied performance across different product categories in Illinois. In the Concentrates category, the brand has maintained a steady presence in the top 20, with rankings fluctuating from 20th in May 2025 to 19th in August 2025. This consistency indicates a stable demand for their concentrates, even though there was a slight dip in sales from June to August. In the Edible category, however, Legacy Cannabis (IL) struggled to break into the top 30, with rankings hovering just outside, peaking at 33rd in June. This suggests a challenge in capturing market share within the edible segment, despite some fluctuations in sales figures.
In the Flower category, Legacy Cannabis (IL) demonstrated a strong upward trajectory, improving its rank from 27th in May to 22nd by August. This upward movement is complemented by a substantial increase in sales, indicating a growing consumer preference for their flower products. Conversely, the Pre-Roll category presented a more volatile performance, with rankings varying significantly from 29th in May to 44th in July, before rebounding to 26th in August. This volatility, paired with fluctuating sales figures, highlights an inconsistent market presence, suggesting potential areas for improvement in product or marketing strategies.
Competitive Landscape
In the competitive landscape of the Illinois flower category, Legacy Cannabis (IL) has shown a notable upward trend in rankings over the summer of 2025. Starting from 27th place in May, Legacy Cannabis (IL) climbed to 21st by July, before settling at 22nd in August. This positive trajectory is indicative of their increasing market presence and sales performance, which peaked in July. In contrast, competitors like (the) Essence and Lula's have experienced fluctuations, with (the) Essence dropping from 22nd in May to 25th in June and then rising to 21st in August, while Lula's saw a dip in July but managed to surpass Legacy Cannabis (IL) in August by ranking 20th. Meanwhile, IC Collective and Interstate 420 have shown less consistent performance, with IC Collective maintaining a presence in the top 25 but not consistently outperforming Legacy Cannabis (IL), and Interstate 420 struggling to break into the top 20. These dynamics highlight Legacy Cannabis (IL)'s growing competitiveness in the Illinois flower market, despite the volatile performance of its peers.
Notable Products
In August 2025, the top-performing product for Legacy Cannabis (IL) was Jahmba Juice Pre-Roll 5-Pack (2.5g) in the Pre-Roll category, securing the number 1 rank with sales of 2485 units. Following closely was Sherbanger (1g) in the Flower category, which achieved the 2nd rank. The Biz #2 Pre-Roll (1g) and LSD (3.5g) were ranked 3rd and 4th, respectively, showing strong performance in their respective categories. Notably, Cotton Candy Distillate Gummies 10-Pack (100mg) in the Edible category dropped to 5th place, a slight decline from its previous positions, where it held 3rd and 2nd ranks in May and June 2025, respectively. This shift highlights the dynamic nature of product popularity within Legacy Cannabis (IL) over recent months.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
