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Apr-2026
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Overview
Market Insights Snapshot
KOA Exotics has shown varying performance across different states and categories in 2026. In the California market, the brand's Pre-Roll category has not made it into the top 30 rankings throughout the first four months of the year, with positions consistently above 50. This indicates a challenging market environment for KOA Exotics in California, where competition might be intense. Despite a peak in sales in March, the brand saw a decline in April, suggesting a potential need for strategic adjustments to capture more market share.
In contrast, the performance in Maryland shows a more positive trajectory. KOA Exotics' Pre-Roll category consistently ranks within the top 30, even improving from 25th in January to 19th in February. This upward trend, coupled with fluctuating but generally strong sales figures, highlights a more favorable reception in Maryland. Meanwhile, in New York, KOA Exotics experienced a significant jump from 69th in February to 26th in March, maintaining a strong position into April. This suggests a growing brand presence and consumer interest in New York, a market that could hold promising opportunities for further growth.
Competitive Landscape
In the competitive landscape of the New York pre-roll category, KOA Exotics has shown a notable improvement in its market position over the first quarter of 2026. Starting from a rank of 44 in January, KOA Exotics climbed to 26 by March and maintained a strong position at 24 in April. This upward trajectory indicates a positive reception and growing consumer interest, despite starting the year outside the top 20. In contrast, Runtz fluctuated in rank, starting at 19 in January but slipping out of the top 20 by March. Meanwhile, Mfny (Marijuana Farms New York) and Electraleaf maintained relatively stable positions, although Mfny experienced a decline in April, falling to 23. The consistent performance of KOA Exotics, coupled with its significant rank improvement, suggests a strengthening brand presence and potential for increased sales momentum in the New York market.
Notable Products
In April 2026, KOA Exotics' top-performing product was the Lemon Cherry Gelato x Pink Runtz Live Resin Infused Pre-Roll 10-Pack, which secured the number one rank with sales of 1822 units. Following closely was the GDP x Northern Lights Live Resin Infused Pre-Roll 10-Pack, ranked second. The Captain Crunch Live Resin Infused Pre-Roll 10-Pack took the third position, showing strong performance. The King Louis XIII x Watermelon Live Resin Infused Pre-Roll maintained its fourth-place ranking from March, although it had previously ranked second in February. The Blue Dream Infused Pre-Roll 10-Pack completed the top five, marking its debut in the rankings for April.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
