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Oct-2025
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Overview
Market Insights Snapshot
KOA Exotics has shown notable performance across various states, particularly in the Pre-Roll category. In California, the brand has been gradually climbing up the rankings, moving from position 69 in July 2025 to 56 in October 2025. This upward trajectory is accompanied by a steady increase in sales, indicating a growing consumer preference for their products. Meanwhile, in New York, KOA Exotics experienced some fluctuations, dropping from 23rd in August to 36th in September, before regaining its 23rd position in October. This suggests a volatile but resilient presence in the New York market.
Interestingly, KOA Exotics made its debut in the Maryland Pre-Roll category rankings in October 2025, securing the 29th position. This entry into the top 30 marks a positive development for the brand, potentially signaling the start of a stronger foothold in the state. However, it is worth noting that KOA Exotics did not appear in the top 30 rankings in Maryland prior to October, indicating either a recent market entry or previous underperformance. The absence of KOA Exotics in the top 30 in other states or categories could be an area of concern or opportunity, depending on their strategic goals and market expansion plans.
Competitive Landscape
In the competitive landscape of the New York pre-roll category, KOA Exotics has shown a dynamic performance over the past few months. Despite not ranking in the top 20 in July and September 2025, KOA Exotics made a notable comeback in August and October, securing the 23rd position. This fluctuation indicates a volatile yet resilient market presence. In comparison, Hudson Cannabis consistently outperformed KOA Exotics, although it experienced a decline from 13th in July to 22nd in October. Meanwhile, High Peaks demonstrated a remarkable upward trajectory, jumping from 73rd in July to 21st in October, surpassing KOA Exotics in the latest month. Sluggers Hit entered the rankings in October at 24th, closely trailing KOA Exotics. Akron Bloom maintained a steady presence, ranking between 25th and 29th throughout the period. These competitive dynamics highlight the challenges and opportunities for KOA Exotics to strengthen its market position and capitalize on its comeback momentum.
Notable Products
In October 2025, KOA Exotics' top-performing product was the Star Berry Infused Pre-Roll 10-Pack (3.5g), which made a significant leap to the number one spot with sales of 1585 units. Following closely was the Sour Diesel Infused Pre-Roll 10-Pack (3.5g), which dropped to second place after holding the top position in August and September. The Larry Burger Infused Pre-Roll 10-Pack (3.5g) secured the third rank, marking its first appearance in the top rankings. The Grandaddy Purple Live Resin Infused Pre-Roll 10-Pack (3.5g) and Maui Wowie Live Resin Infused Pre-Roll 10-Pack (3.5g) maintained steady positions at fourth and fifth, respectively. Notably, the Maui Wowie product held its fifth-place ranking for two consecutive months, indicating consistent performance.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
