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Feb-2026
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Overview
Market Insights Snapshot
In the state of Maryland, Legend has demonstrated a consistent upward trajectory in the Flower category, advancing from the 22nd position in November 2025 to the 16th position by February 2026. This positive movement is underpinned by a significant increase in sales, which nearly doubled during this period. Similarly, in the Vapor Pens category, Legend improved its ranking from 29th in November to 21st in February, showcasing a solid growth trend in a competitive market. The absence of Legend in the top 30 in other categories in Maryland, however, suggests areas for potential growth and market penetration.
In New Jersey, Legend's performance in the Flower category has been relatively stable, with a slight improvement from 18th to 14th over the same period. The Vapor Pens category, however, stands out with Legend maintaining a strong 2nd place consistently from November 2025 to February 2026, indicating a robust hold in this segment. On the contrary, the Pre-Roll category saw a decline, dropping to 31st in February, which pushed Legend out of the top 30, highlighting a potential challenge or shift in consumer preferences. These patterns suggest that while Legend has established a strong presence in certain categories, there are opportunities for strategic adjustments in others to enhance its market position further.
Competitive Landscape
In the competitive landscape of vapor pens in New Jersey, Legend has consistently maintained its position as the second-ranked brand from November 2025 through February 2026. Despite facing stiff competition, Legend's sales have shown a positive trend, peaking in January 2026 before slightly declining in February. The top-ranked brand, Fernway, has maintained its leading position with significantly higher sales, though it experienced a notable sales drop in February 2026. Meanwhile, Simply Herb has held steady in third place, with sales peaking in December 2025. Rove, on the other hand, experienced fluctuations in rank, dropping to seventh in January 2026 before recovering to fourth in February. Legend's consistent rank and sales growth highlight its strong market presence and resilience amidst dynamic competitive pressures in the New Jersey vapor pens category.
Notable Products
In February 2026, Legend's top-performing product was the Sour Mango Distillate Cartridge (1g) in the Vapor Pens category, securing the number one rank with sales of 3,419 units. The Tangy Lemon Kush CDT Distillate Cartridge (1g) followed closely in second place, showing a rise from its previous appearance in third place in November 2025. The Raspberry Crush Natural Terpene Cartridge (1g) debuted in the rankings at the third position. Comfort Creme CDT Distillate Cartridge (1g) and Cherry Pie CDT Distillate Cartridge (1g) rounded out the top five, ranking fourth and fifth, respectively. This month marked the first appearance for several products in the top five, indicating a shift in consumer preferences towards these new offerings.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
