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Nov-2025
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Overview
Market Insights Snapshot
Legends has shown varied performance across different states, with notable differences in their rankings across the Flower category. In Illinois, Legends has not broken into the top 30 brands, with rankings consistently staying just outside that range from August to November 2025. Despite this, there was a positive trend in sales, with a steady increase from $217,996 in August to $339,063 in November. This indicates a growing presence and potential upward movement in the state. In contrast, Massachusetts saw Legends jump from rank 55 in August to 36 in November, showing a significant improvement in their competitive standing. This upward trajectory in Massachusetts is supported by an increase in sales, suggesting a successful strategy in capturing market share.
In Washington, Legends has maintained a strong and consistent position, holding steady at the number 2 rank in the Flower category from August through November 2025. Despite a slight decrease in monthly sales from August to November, Legends' ability to maintain such a high ranking indicates a solid foothold and strong brand loyalty in the state. The brand's performance in Washington contrasts with their challenges in breaking into the top 30 in Illinois, highlighting the variability in market dynamics and consumer preferences across different regions. These insights suggest that while Legends is performing exceptionally well in certain markets, there is room for growth and strategy refinement in others.
Competitive Landscape
In the competitive landscape of the Washington flower market, Legends consistently holds the second rank from August to November 2025, maintaining a steady position amidst fluctuating sales figures. Despite a notable decline in sales from September to November, Legends remains resilient, indicating strong brand loyalty or effective marketing strategies. Leading the pack, Phat Panda consistently secures the top spot, with sales significantly higher than Legends, underscoring a dominant market presence. Meanwhile, Mama J's and EZ Flower / EZ Puff / EZ-Joint show dynamic shifts in their rankings, with Mama J's improving to third place in November, potentially challenging Legends' position in the future. These insights suggest that while Legends is a strong contender, the brand must strategize to counteract sales declines and prepare for potential competitive threats to maintain its rank in the Washington flower category.
Notable Products
In November 2025, Washington Apple (3.5g) maintained its top position in the Legends lineup, holding steady at rank 1 with notable sales of 3609 units. Lemon Fatman (3.5g) emerged as a new contender, securing the 2nd spot, while Dosi-Punch (14g) debuted at rank 3. Planet Sherb (1g) followed closely at rank 4, indicating a strong entry into the top rankings. Super Boof (3.5g) re-entered the rankings at 5th position, showing a slight drop compared to its previous placements in August and September 2025. These shifts highlight a dynamic change in consumer preferences within the Flower category.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
