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Apr-2025
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Overview
Market Insights Snapshot
Legends has shown varied performance across different states and categories, reflecting both opportunities and challenges in their market presence. In Arizona, the brand did not make it to the top 30 in the Flower category from January to April 2025, indicating a potential area for growth or reevaluation of strategy. Conversely, in Illinois, Legends has demonstrated a positive trajectory in the Flower category, climbing from the 56th position in February to the 42nd position by April. This upward movement is supported by a notable increase in sales, suggesting effective market penetration or consumer preference shifts.
In Massachusetts, Legends did not rank within the top 30 Flower brands, with its closest position being 77th in April. This might suggest a competitive market or a need for stronger brand differentiation. Meanwhile, Washington stands out as a stronghold for Legends, maintaining a consistent 2nd place ranking in the Flower category from January to April 2025. This consistency in Washington, coupled with stable sales figures, underscores the brand's established presence and possibly loyal customer base in that state. The performance across these states highlights the brand's varying levels of market maturity and competitive positioning.
Competitive Landscape
In the Washington flower market, Legends consistently maintained its position as the second-ranked brand from January to April 2025, indicating a stable presence in a highly competitive landscape. Notably, Phat Panda dominated the market as the top-ranked brand throughout the same period, with sales figures significantly higher than those of Legends. Meanwhile, Artizen Cannabis and Lifted Cannabis Co experienced fluctuations in their rankings, with Artizen Cannabis moving between the third and fifth positions and Lifted Cannabis Co oscillating between the third and fifth ranks as well. These shifts highlight the competitive dynamics that Legends faces, particularly as it strives to close the gap with Phat Panda while fending off challenges from other contenders. The consistent ranking of Legends suggests a loyal customer base and effective market strategies, but the brand may need to innovate or expand its offerings to challenge the dominant leader and capitalize on any potential market shifts.
Notable Products
In April 2025, the top-performing product for Legends was Crazy Hazy (3.5g) in the Flower category, which secured the first position with sales of 4355 units. Washington Apple (3.5g), which had consistently held the top rank from January to March, moved to second place. Layer Cake (3.5g) entered the rankings in April, taking the third spot. Washington Apple (14g) maintained a stable performance, ranking fourth, similar to its position in February. Super Boof (3.5g) remained consistent in fifth place from February through April, showing steady sales growth.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
