.svg){kind=small}
Sep-2025
Sales
Trend
6-Month
Product Count
SKUs
Overview
Market Insights Snapshot
In the state of Washington, Redbird, formerly known as The Virginia Company, has shown consistent performance in the Flower category. Over the months from June to September 2025, the brand maintained a steady rank of 5th, despite a slight dip in sales from July to September. This stability in ranking suggests a strong foothold in the market, although the slight sales decrease might indicate a competitive environment or seasonal fluctuations. It's noteworthy that Redbird has managed to retain its position in the top 5, highlighting its resilience and popularity within the Flower category.
Conversely, Redbird's performance in the Pre-Roll category in Washington presents a different narrative. The brand experienced a fluctuating trajectory, with its rank dropping to the 29th position in July before recovering to 24th by September. This movement indicates a volatile presence in the Pre-Roll market, where the brand is struggling to maintain a top-tier position. The absence from the top 30 in some months could be seen as a challenge, pointing to potential areas for improvement or increased competition. Despite these fluctuations, their ability to climb back up suggests an underlying potential that could be leveraged with strategic adjustments.
Competitive Landscape
In the competitive landscape of the flower category in Washington, Redbird (formerly The Virginia Company) has maintained a consistent presence, holding the 5th rank from July to September 2025, after a slight dip from 4th in June. This stability in rank is indicative of a steady performance amidst fluctuating sales figures, which saw a peak in July before a slight decline by September. Notably, Mama J's has been a formidable competitor, consistently ranking 4th and showing a stronger sales trajectory, particularly in August. Meanwhile, EZ Flower / EZ Puff / EZ-Joint has maintained a solid 3rd position with robust sales figures, indicating a significant lead over Redbird. Artizen Cannabis and Lifted Cannabis Co have been trailing behind Redbird, with Artizen dropping to 7th in September, suggesting potential vulnerabilities that Redbird could capitalize on. Overall, Redbird's consistent ranking amidst these dynamics highlights its resilience and potential for strategic growth in the Washington flower market.
Notable Products
In September 2025, the top-performing product for Redbird (formerly The Virginia Company) was Colonel Crunch (3.5g) in the Flower category, securing the first rank with sales of 1801 units. Ice Cream Cake (3.5g) followed closely in second place, showing a notable rise from its third position in August. GMO (3.5g) maintained a consistent performance, ranking third, as it did not appear in the top ranks in previous months. Raspberry Dosido (3.5g) held steady at fourth place, reflecting its stable position since July. Milk & Cookies (3.5g) remained in fifth place, unchanged from August, indicating a consistent demand for this product.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
