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Sep-2026
Sales
Trend
6-Month
Product Count
SKUs
Avg Price
YoY Sales Change
YoY Price Change
Where to Buy
Legit Labs is stocked at 86 licensed dispensaries across Michigan, with the deepest coverage in New Buffalo, Coldwater, Menominee, Ypsilanti, and Buchanan. Search by ZIP code or city below to find the closest one, or filter by product type if you are after a specific format.
Market Insights Snapshot
Legit Labs concentrated 96.19% of September 2026 sales in Vapor Pens, where YoY sales fell 14.74% but MoM grew 7.28%, while Pre-Roll held 2.18% share with a 46.20% YoY drop and a 313.75% MoM spike. Concentrates accounted for 1.64% share with a 73.68% YoY decline and a 15.17% MoM decrease, and the brand’s average price rose 49.17% YoY to $34.63 alongside a brand-level YoY sales contraction of 18.75%. This mix points to a portfolio leaning harder into Vapor Pens for near-term volume stability despite price inflation, with Pre-Roll acting as a small but rapidly reactivating test lane and Concentrates continuing to contract.
With 96.19% share in Vapor Pens and a rank of 38 in Michigan Vapor Pens, the brand is positioned as a niche participant rather than a scale leader, using MoM gains of 7.28% in its core while absorbing a 14.74% YoY drag. The 313.75% MoM jump in Pre-Roll versus a 73.68% YoY decline in Concentrates indicates resource reallocation toward formats that can add incremental units at lower price points (Pre-Roll avg price $14.13 versus Vapor Pens $36.16), implying a barbell strategy: protect high-price Vapor Pens while probing lower-ticket entry points to offset the 18.75% YoY brand sales decline.
Competitive Landscape
Legit Labs sits at rank #38 in September 2026, down 9 positions year over year from #29, while improving 1 spot from #39 three months ago; against its historical context, the brand is 14 places below its October 2025 peak at #24, and 36 positions behind MKX Oil Company which climbed from #3 to #1 with 21.7% YoY sales growth, and 36 places behind Mitten Extracts which slipped from #1 to #2 amid a 12.9% YoY sales decline. The contrast with Society C moving from #12 to #4 on 276.2% YoY sales growth, versus Legit Labs’ 9-rank YoY drop, indicates the brand is losing relative velocity and must reverse share erosion to avoid further mid-tier slippage.
Notable Products
Space Guava Cured Resin Disposable (1g) posted the largest month-over-month gain at 60.7% and climbed into rank 2, while Southern Fuel Live Resin Disposable (1g) surged 60.1% to take rank 1. Super Boof X Super Buff Cherry Cured Resin Disposable (1g) also advanced 54.6% at rank 4, and Blueberry Muffin x Banana Pancake Cured Resin Disposable (1g) in rank 7 grew 4.4%, indicating momentum is concentrated in the upper tier rather than broad-based across ranks. With eight of the top ten positioned in Vapor Pens and only one SKU above $20,000 in September 2026 sales, the mix points to a strategy prioritizing high-velocity disposables where outsized MoM spikes can quickly reset the leaderboard.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
