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Jan-2026
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Overview
Market Insights Snapshot
Lifted Northwest has shown varied performance across different product categories in Oregon. In the concentrates category, the brand has experienced a downward trend, starting at rank 28 in October 2025 and falling out of the top 30 by January 2026, with a noticeable decrease in sales from $64,080 to $31,987 over this period. This decline indicates potential challenges in maintaining market share and consumer interest in this category. Conversely, their performance in the pre-roll category has been relatively stable, maintaining a consistent rank of 10 from October to December 2025, before dropping to 22 in January 2026. Despite this drop, the brand has managed to sustain a substantial volume of sales, suggesting a stronger foothold in the pre-roll market compared to concentrates.
While Lifted Northwest's presence in the Oregon concentrates market has diminished, their ability to retain a top 10 position in pre-rolls for several months indicates a more robust strategy or consumer preference in that category. The drop to rank 22 in January 2026 could be a result of increased competition or seasonal factors affecting sales. The brand's challenge will be to analyze these trends and potentially replicate their pre-roll success in other categories or states. For those interested in a deeper dive into Lifted Northwest's strategies and potential areas for growth, further analysis could reveal more about their market positioning and adaptation strategies in the evolving cannabis market.
Competitive Landscape
In the competitive landscape of the Oregon pre-roll market, Lifted Northwest experienced a notable shift in its ranking and sales trajectory from October 2025 to January 2026. Initially holding a steady 10th position from October through December 2025, Lifted Northwest saw a significant drop to 22nd place by January 2026. This decline coincided with a decrease in sales, contrasting with competitors like Grown Rogue, which improved its rank from 30th to 20th over the same period, and PRUF Cultivar / PRŪF Cultivar, which jumped from 38th to 24th. Meanwhile, Vibes (OR) and National Cannabis Co. maintained or improved their positions, suggesting a competitive edge in maintaining consumer interest. These dynamics indicate a challenging market environment for Lifted Northwest, emphasizing the need for strategic adjustments to regain its competitive standing.
Notable Products
In January 2026, the top-performing product from Lifted Northwest was the Assorted Strains Pre-Roll 5-Pack (5g) in the Pre-Roll category, reclaiming its position at the top with sales of 1710 units. The Runtz Punch Pre-Roll (1g) slipped to the second position, marking a notable decrease from its consistent first-place ranking in the previous months. The 2 Strain Sativa Pre-Roll 10-Pack (10g) maintained its third-place ranking from December 2025. The Emerald Jack x Happy Hiker Pre-Roll 10-Pack (10g) entered the rankings in January 2026 at fourth place. Finally, the Emerald Jack x Gridlock Pre-Roll 10-Pack (10g) dropped to fifth place, indicating a decline in sales performance compared to previous months.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
