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Where to Buy
Lit Labs is stocked at 119 licensed dispensaries across Michigan, Illinois, and Washington, 107 of them in Michigan, with the deepest coverage in New Buffalo, Detroit, Bay City, Coldwater, and Monroe. Search by ZIP code or city below to find the closest one, or filter by product type if you are after a specific format.
Market Insights Snapshot
In July 2026, Lit Labs concentrated 58.74% of sales in Edible, where year-over-year declined 25.08% but month-over-month rose 2.75%, while Pre-Roll expanded to a 19.18% share with 118.40% YoY growth and 26.19% MoM growth. Concentrates fell 76.06% YoY yet climbed 19.65% MoM to 14.44% share, and Topical contracted 30.49% YoY and 27.99% MoM to 7.31% share; Tincture & Sublingual posted 15.93% YoY growth but dropped 53.69% MoM at a 0.33% share. With an overall average price down 24.28% YoY and Edible average price at $3.11, the mix indicates Lit Labs is leaning into lower-price, higher-velocity formats while its historical heavy category, Concentrates, resets sharply; the implied pattern is a pivot toward accessible Edibles and resurgent Pre-Rolls to stabilize volumes despite a brand-level sales decline of 37.36% YoY.
The simultaneous 26.19% MoM gain in Pre-Roll and 2.75% MoM gain in Edible, alongside a 27.99% MoM decline in Topical and a 53.69% MoM slide in Tincture & Sublingual, suggests Lit Labs is repositioning toward impulse and value-driven occasions rather than specialty or wellness use-cases. Holding 58.74% share in Edible while ranking 58 in Edible in Michigan points to broader category crowding, so the 118.40% YoY Pre-Roll surge and 19.65% MoM lift in Concentrates imply the brand is rebuilding headroom via adjacency categories where price elasticity can convert faster at current discount levels; the thesis is that Lit Labs’ pricing and mix strategy is trading depth in Concentrates and Topical for wider basket entry through Edibles and Pre-Rolls to maintain relevance as unit-driven channels outpace premium niches.
Competitive Landscape
Lit Labs sits at rank #58 in MI Edible for July 2026, down 6 positions year over year from #52 and up 3 spots versus April 2026’s #61, while its historical peak was #45 in September 2024; in contrast, Wyld held #1 both year over year and in July 2026 despite a 23.3% YoY sales decline, and MKX Oil Company slipped from #3 YoY to #4 with a 4.6% sales increase, indicating that Lit Labs’ modest quarter-on-quarter climb amid top-tier churn and mixed competitor momentum points to a stabilization phase rather than a return to its #45 peak without a share-accretive move.
Notable Products
Pineapple Rosin + Resin Full Spectrum Vegan Gummies 10-Pack (200mg) delivered the standout surge with a +51.99% month-over-month jump to rank 1, while Blue Razz Rosin + Resin Full Spectrum Gummies 10-Pack (200mg) slid -45.31% to rank 8. Mango Rosin + Resin Full Spectrum Vegan Gummies 10-Pack (200mg) rose +10.82% at rank 2 as Sour Strawberry Pomegranate Rosin + Resin Full Spectrum Vegan Gummies 10-Pack (200mg) fell -31.91% to rank 3, pointing to a winner-take-most dynamic at the top. Eight of the top ten are Edible gummies, and with one SKU adding +44.08% at rank 4 while another dropped -26.09% at rank 6, the category breadth is intact but flavor-level volatility is driving share rotation.
Sour Strawberry Lemonade Rosin + Resin Full Spectrum Vegan Gummies 4-Pack (200mg) declined -21.69% at rank 7 as Sour Cherry Key Lime Rosin Gummies 20-Pack (200mg) advanced +32.45% to rank 10, and the Watermelon Rosin Gummies 20-Pack (200mg) entered at rank 9 with $3,554 in July 2026. With two 20-Pack SKUs inhabiting ranks 9–10 alongside a rank-1 10-Pack gainer, format and pack-size diversification is pulling demand toward a few high-velocity anchors even as secondary flavors cycle down, implying Lit Labs is consolidating around fewer flagship gummy variants to concentrate velocity and shelf priority.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
