.svg){kind=small}
Oct-2025
Sales
Trend
6-Month
Product Count
SKUs
Overview
Market Insights Snapshot
Carbon's performance in Michigan has shown notable trends across various product categories. In the Edible category, Carbon has demonstrated a consistent upward trajectory, climbing from a rank of 75 in July 2025 to 54 by October 2025. This improvement is mirrored by a significant increase in sales, suggesting a growing consumer preference for Carbon's edibles. However, the Flower category presents a more mixed picture. While Carbon held a strong position in the top 20 through the summer, its rank dropped to 24 in October, which could indicate increased competition or a shift in consumer preferences. The Vapor Pens category also saw some fluctuation, with a slight dip in ranking from 46 in September to 56 in October, despite relatively stable sales figures during this period.
In Nevada, Carbon's presence in the Flower category has been less stable. Initially ranking at 39 in July, Carbon's position fell sharply to 76 by August, with no further rankings available for September and October, indicating that the brand did not maintain a top 30 presence in those months. This could be a cause for concern if the brand aims to strengthen its foothold in Nevada. The absence of rankings in other categories in Nevada also suggests potential areas for market entry or expansion. Overall, while Carbon is making strides in some areas, particularly in Michigan, there are clear opportunities for growth and stabilization in others, such as Nevada's Flower category.
Competitive Landscape
In the competitive landscape of the Michigan Flower category, Carbon experienced notable fluctuations in its ranking from July to October 2025. Initially ranked 18th, Carbon climbed to 16th in August, indicating a positive reception in the market. However, by October, it had slipped to 24th, suggesting increased competition. This decline in rank could be attributed to the aggressive performance of competitors like Tru Smoke, which surged from 51st in July to 22nd in October, and North Cannabis Co., which maintained a relatively stable position around the top 20. Despite these challenges, Carbon's sales figures remained robust, although they saw a decline in October, aligning with the drop in rank. This trend highlights the dynamic nature of the Michigan Flower market and underscores the importance for Carbon to innovate and adapt to maintain its competitive edge.
Notable Products
In October 2025, Tropegranate Smalls (3.5g) emerged as the top-performing product for Carbon, climbing to the number one rank with notable sales of 8,342 units. La Kush Cake (3.5g) secured the second spot, showing a strong debut in the rankings. Cherry Lime Gummy 10-Pack (200mg) followed closely in third place, maintaining its position from previous months. GMO Sherb (3.5g) experienced a drop, moving from second place in August to fourth in October. Strawberry Kiwi Gummy 10-Pack (200mg) rounded out the top five, consistent with its previous ranking.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
