Market Insights Snapshot
Loaded Soda, a notable brand in the cannabis beverage category, has shown a varied performance across different states. In California, the brand didn't make it to the top 20 in July 2023 but showed a steady upward trend in the following months, maintaining its rank at 60 in both September and October. The sales figures also saw a slight increase over this period, indicating a potential growth in popularity of the brand in this state.
On the other hand, in Oregon and Washington, Loaded Soda consistently ranked in the top 32 and 13 respectively from July to October 2023. Interestingly, despite its lower rank, the brand saw a significant increase in sales in Oregon in October compared to the previous months. Meanwhile, in Washington, Loaded Soda maintained stable sales figures throughout the period, suggesting a consistent consumer base in these regions. These trends provide interesting insights into the brand's performance across different markets.
In the Beverage category within the Washington market, Loaded Soda has maintained a consistent ranking, hovering around the 12th and 13th spots from July to October 2023. This is a slightly higher rank compared to Soulshine Cannabis and Passion Flower Cannabis, which have been trailing behind in the 13th to 15th spots. However, Loaded Soda has been outperformed by Sungaze, which consistently held the 11th spot until October, when it surpassed Loaded Soda. A notable competitor is Mary Jones, which despite not being in the top 20 in July and August, made a significant leap to the 11th spot in October. While specific sales numbers are not disclosed, the data suggests a competitive market with potential for rank shifts among these brands.
In the month of October 2023, the top-performing product from Loaded Soda was 'Higher Root Beer Soda (100mg)', reclaiming its position from 'Toca Cola Soda (100mg)' which dropped to second place. 'Dr. Feelzgood Soda (100mg)' maintained its third position, while 'Orange Kush Soda (100mg)' rose from fifth to fourth place. 'Ganja Grape Soda (100mg)' dropped to fifth place. The 'Higher Root Beer Soda (100mg)' led the sales figures with 310 units sold. This shift in rankings indicates a dynamic competition among the top products of Loaded Soda.