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Dec-2025
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Overview
Market Insights Snapshot
Local Cannabis Co. has demonstrated a strong performance in the Missouri market, particularly in the Concentrates category, where the brand has shown a consistent upward trend in rankings. Starting from 17th place in September 2025, they climbed to 11th by November, maintaining this position through December. This improvement coincides with a notable increase in sales, indicating a positive reception among consumers. Conversely, the Vapor Pens category saw fluctuating rankings, with the brand initially not making it to the top 30 in September and October, before reaching the 33rd position by December. This suggests a potential area for growth, as the brand's sales for Vapor Pens increased significantly towards the end of the year.
In the Flower category, Local Cannabis Co. has maintained a relatively stable performance, consistently ranking within the top 10 throughout the last quarter of 2025. This stability, despite slight fluctuations in sales, underscores the brand's strong foothold in this category. However, the Pre-Roll category presented a slight decline, with the brand dropping from 12th place in September to 14th by December. While this indicates a need for strategic adjustments, the overall sales figures suggest that Local Cannabis Co. still commands a significant market presence. The brand's performance across different categories in Missouri highlights both successes and opportunities for improvement as they continue to navigate the competitive cannabis landscape.
Competitive Landscape
In the Missouri flower category, Local Cannabis Co. has shown a consistent performance, maintaining a rank between 8th and 9th place from September to December 2025. This stability is noteworthy, especially when compared to competitors like Good Day Farm, which consistently ranks slightly higher, holding the 7th position in most months. Meanwhile, Vivid (MO) remains a strong competitor, consistently ranking 5th or 6th, indicating a significant lead in terms of market presence. Vibe Cannabis (MO) shows more volatility, with ranks fluctuating from 7th to 10th, suggesting potential opportunities for Local Cannabis Co. to capitalize on any instability. Additionally, Daybreak Cannabis has been trailing behind but shows improvement, moving from 12th to 9th place by December. Local Cannabis Co.'s steady ranking amidst these shifts highlights its resilience and potential for growth, especially if it can leverage the fluctuations of its competitors.
Notable Products
In December 2025, Local Cannabis Co.'s top-performing product was Orange 43 (3.5g) in the Flower category, maintaining its first-place rank from previous months with a sales figure of $9,197. Purple 43 Pre-Roll (1g) emerged as the second best-selling product, making a notable entry in the Pre-Roll category. RS11 (3.5g) secured the third position, indicating a strong debut in the Flower category. Pacific Cooler Pre-Roll (1g) and Ice Cream Cake Pre-Roll (1g) rounded out the top five, ranking fourth and fifth respectively, showcasing a competitive Pre-Roll market. Compared to previous months, the rankings highlight consistent performance from Orange 43 (3.5g) and a dynamic shift with new entries in the Pre-Roll category.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
