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Jul-2025
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Overview
Market Insights Snapshot
Local Cannabis Co. has demonstrated noteworthy performance across different product categories in Missouri. In the Flower category, the brand has consistently maintained its 10th position from April through July 2025, indicating a strong foothold in this segment. This stability in ranking, despite fluctuations in monthly sales, suggests a loyal customer base and effective market strategies. In the Concentrates category, Local Cannabis Co. made a significant leap from not being in the top 30 in April to securing the 18th position by June, before slightly dropping to 21st in July. This upward trajectory highlights a growing acceptance and demand for their concentrates, although the slight dip in July calls for attention to maintain momentum.
In contrast, the brand's performance in the Vapor Pens category has been less impressive, with rankings falling from 32nd in April to 54th by July. This downward trend suggests challenges in capturing market share or perhaps increased competition. Meanwhile, the Pre-Roll category shows a more positive trend, where Local Cannabis Co. improved its ranking from 13th in April to consistently holding around the 10th position in subsequent months. This indicates effective positioning and potential growth opportunities in the pre-roll market. Overall, while Local Cannabis Co. shows strength in certain categories, especially Flower and Pre-Rolls, there are areas like Vapor Pens that may require strategic reassessment to enhance performance.
Competitive Landscape
In the competitive landscape of the Missouri flower market, Local Cannabis Co. has maintained a consistent rank of 10th place from April to July 2025. This stability in ranking indicates a steady performance amidst dynamic market conditions. However, Good Day Farm consistently holds the 9th position, slightly ahead of Local Cannabis Co., with sales figures showing a higher trajectory, particularly in May 2025. Meanwhile, Vibe Cannabis (MO) has shown a strong presence, maintaining a higher rank between 6th and 8th place, suggesting a robust market position. On the other hand, Proper Cannabis and Rooted (MO) trail behind Local Cannabis Co., with ranks fluctuating between 11th and 13th positions. This competitive analysis highlights that while Local Cannabis Co. has a stable market presence, there are opportunities for growth, particularly in closing the sales gap with higher-ranked competitors like Good Day Farm and Vibe Cannabis (MO).
Notable Products
In July 2025, Local Cannabis Co. saw Orange 43 Pre-Roll (1g) rise to the top spot in the rankings with impressive sales of 5,445 units, marking a consistent climb from its previous ranks of 5th in April and 2nd in both May and June. The Orange 43 (3.5g) dropped to the second position, having maintained the number one rank from April through June. The Ricky Bobby Pre-Roll (1g) made its debut in the rankings at 3rd place, while the Purple 43 Pre-Roll 2-Pack (1g) entered the chart in 4th position. Purple 43 Pre-Roll (1g) maintained its 5th place ranking from June to July. These shifts highlight a dynamic change in consumer preferences, with pre-rolls gaining significant traction over flower products.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
