Market Insights Snapshot
In the Missouri cannabis market, Vibe Cannabis (MO) has been experiencing some interesting trends across its product categories. In the Concentrates category, the brand has seen a significant improvement in its ranking, moving from 37th position in August 2023 to 29th position in September 2023. This positive movement indicates a growing acceptance and preference for Vibe Cannabis's concentrates among Missouri's cannabis consumers. However, in the Vapor Pens category, the brand's performance has been relatively static, maintaining a position around the 46-50th rank over the past few months.
Looking at the Flower and Pre-Roll categories, Vibe Cannabis (MO) has managed to maintain a position within the top 20 brands in Missouri. In the Flower category, despite a slight drop from 12th rank in June 2023 to 21st rank in September 2023, the brand still remains competitive in this highly sought-after category. The Pre-Roll category shows a more stable performance with the brand consistently ranking around the 19-21st positions. It's worth noting that the sales figures for these categories show some fluctuations, but the overall trend indicates a solid consumer base for Vibe Cannabis's flower and pre-roll products in the Missouri market.
Competitive Landscape
In the Flower category for Missouri, Vibe Cannabis (MO) has experienced a fluctuation in rank and sales over the observed period. In June 2023, they held a strong 12th place, but by September 2023, they had slipped to the 21st position. This indicates a decrease in sales, although specific numbers are not provided. Notable competitors include Cookies, Buoyant Bob, Farmer G, and Notorious. Cookies and Notorious have shown an upward trend, improving their ranks from 40th and 29th to 22nd and 19th respectively. Buoyant Bob and Farmer G, on the other hand, have been more consistent, maintaining their positions in the top 25. These trends suggest a highly competitive market, with Vibe Cannabis (MO) facing significant challenges from these rising brands.
Notable Products
In September 2023, Vibe Cannabis (MO) had a strong performance with 'Chem Reserve Shake (28g)' from the Flower category leading the sales, boasting a figure of 1137 units. The second best-seller was 'Baker's Dozen Pre-Roll 5-Pack (2.5g)' from the Pre-Roll category, having sold 1038 units. The third and fourth spots were also claimed by products from the Pre-Roll category - 'Monster Berries Pre-Roll 5-Pack (2.5g)' and 'Lazer Berries Pre-Roll 5-Pack (2.5g)', respectively. 'Gelato Budlets (7g)', another product from the Flower category, maintained its fifth position from the previous month. It's notable that 'Chem Reserve Shake (28g)' rose from the second position in August to top the charts in September.