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Jun-2026
Sales
Trend
6-Month
Product Count
SKUs
Avg Price
YoY Sales Change
YoY Price Change
Market Insights Snapshot
In June 2026, LoCol Love (TWG Limited) concentrated 97.40% of sales in Flower, where sales grew 6.50% year over year but fell 11.13% month over month, while overall brand sales declined 27.10% YoY and 55.30% over 24 months. Pre-Roll shrank to 1.86% share with a 94.94% YoY drop and a 60.04% MoM decline, and Concentrates held 0.73% share with a 91.72% YoY decline but a 307.33% MoM spike, indicating volatility rather than scale. With average price down 29.69% YoY to $4.46 and Flower average price at $4.40, the brand is leaning into lower-price Flower to support volume even as Pre-Roll collapses and Concentrates whipsaw, implying a defensive depth strategy in Flower to stabilize share against subcategory churn.
The mix shift implies positioning anchored in value Flower, with LoCol Love (TWG Limited) sitting at rank 27 in Flower in Colorado while Pre-Roll retrenchment removes cross-category traffic and Concentrates’ 307.33% MoM surge lacks sufficient share to alter perception. The combination of a 11.13% MoM Flower dip and a 60.04% MoM Pre-Roll decline suggests basket composition is narrowing, while the 6.50% YoY Flower growth against a 27.10% YoY brand decline signals reliance on a single lane; the thesis is that the current price architecture prioritizes throughput in Flower at the expense of breadth, which caps rank momentum in Colorado and raises risk if Flower softness persists.
Competitive Landscape
LoCol Love (TWG Limited) sits at rank 27 in June 2026, improving 5 positions from rank 32 year over year, while slipping 1 position from rank 28 since March 2026; the brand’s historical peak was rank 11 in February 2025, indicating a 16-place gap from its best. Competitors are moving faster up the table: Seed & Strain Cannabis Co. moved from rank 2 to rank 1 with 62.8% year-over-year sales growth, and Natty Rems jumped from rank 28 to rank 5 on 221.0% year-over-year sales growth, whereas Good Chemistry Nurseries fell from rank 1 to rank 3 despite a sales decline of 2.8%. The pattern implies LoCol Love (TWG Limited) is stabilizing with gradual rank recovery but risks being outpaced by faster-rising rivals unless it closes the 16-rank gap to its February 2025 peak.
Notable Products
Double Lemon Gucci (14g) posted the largest month-over-month gain at +149.5% and climbed to rank 2, while Trop Cherry Popcorn (Bulk) rose +11.5% to rank 5, indicating a widening gap between breakout and steady movers. Super Lemon Sherbert (14g) advanced +8.4% at rank 6, and with eight of the top ten SKUs in Flower formats including three popcorn variants inside the top 7, the assortment is consolidating around value-driven Flower. Super Boof Popcorn (1g) held rank 1 despite no reported MoM figure and, alongside GG4 (Bulk) at rank 4 with a single disclosed dollar mark of $30,997, signals that both single-gram and bulk packs can anchor the leaderboard. The pattern implies LoCol Love (TWG Limited) is leaning into a barbell strategy in Flower—breakout mid-size packs for velocity and budget popcorn or bulk for share defense—rather than diversifying into new categories in June 2026.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
