.svg){kind=small}
Apr-2025
Sales
Trend
6-Month
Product Count
SKUs
Overview
Market Insights Snapshot
LoCol Love (TWG Limited) has shown varied performance across different product categories in Colorado. In the Flower category, the brand experienced a notable rise in February 2025, climbing to the 11th position from the 30th in January. However, this momentum was not sustained, as it slipped back to the 39th position by April. This fluctuation suggests that while the brand can achieve strong sales performance, maintaining that position in a competitive market may require strategic adjustments. In the Concentrates category, LoCol Love did not make it into the top 30, which indicates a potential area for growth and market penetration.
The Pre-Roll category presents a different narrative for LoCol Love in Colorado. The brand started strong in January 2025 with a 10th place ranking, but it has seen a gradual decline to the 22nd position by April. Despite this downward trend, the brand's initial high ranking suggests a solid consumer base that could be further leveraged. The decline in rankings across both Flower and Pre-Roll categories could be attributed to increased competition or shifts in consumer preferences, highlighting the need for potential strategic pivots to recapture market share. Understanding these dynamics can provide valuable insights for stakeholders looking to optimize their position in the cannabis market.
Competitive Landscape
In the competitive landscape of the Flower category in Colorado, LoCol Love (TWG Limited) has experienced notable fluctuations in its market position from January to April 2025. Starting the year at rank 30, LoCol Love made a significant leap to rank 11 in February, indicating a surge in consumer interest or effective marketing strategies. However, this momentum was not sustained, as the brand fell back to rank 30 in March and further to 39 in April. This decline suggests potential challenges in maintaining consistent sales or facing intensified competition. For instance, Summit showed a more stable trajectory, ending April at rank 38, slightly ahead of LoCol Love, despite starting the year lower. Meanwhile, Hummingbird and TICAL also demonstrated competitive pressures, with TICAL improving its rank to 36 by April, surpassing LoCol Love. These dynamics highlight the volatile nature of the Colorado Flower market, emphasizing the need for LoCol Love to innovate and adapt to regain and sustain its competitive edge.
Notable Products
In April 2025, the top-performing product for LoCol Love (TWG Limited) was Black Cherry Soda (Bulk) in the Flower category, achieving the number one rank with sales of 8030 units. Rum Cake (Bulk), also in the Flower category, maintained its second-place position from March to April. Notably, Waiting Game (14g) entered the rankings at third place, while Gorilla Glue #4 (14g) followed closely at fourth. The Q Cone - Lemon Berry Mintz Pre-Roll (1g) dropped to fifth place from its previous third-place position in January. This shift in rankings highlights a strong performance by bulk Flower products in April.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
