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Dec-2024
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Overview
Market Insights Snapshot
In the state of New York, Love Oui'd has shown varied performance in the Edible category over the last few months. Their ranking improved from 33rd in September to 26th in October, suggesting a positive reception or successful marketing efforts during that period. However, the brand's ranking slipped to 34th in November and further to 35th in December, indicating challenges in maintaining its competitive edge or possibly increased competition. Despite these fluctuations, the brand saw a notable peak in sales in October, reaching $56,839, which suggests that specific strategies or product launches might have resonated well with consumers during that month.
It's important to note that Love Oui'd did not consistently maintain a position in the top 30 brands in New York's Edible category, as evidenced by their absence from this list in both November and December. This indicates that while the brand has potential, it faces significant competition and must continually innovate or refine its offerings to regain and sustain higher rankings. Observing these trends can provide insights into the brand's strategic movements and areas where they might focus their efforts to improve market presence. For those interested in deeper insights into Love Oui'd's performance and strategies, further detailed data analysis would be required.
Competitive Landscape
In the competitive landscape of the edible cannabis market in New York, Love Oui'd has experienced fluctuations in its rankings over the last few months of 2024. Despite a promising rise from 33rd to 26th place in October, Love Oui'd's rank slipped to 34th in November and further to 35th in December. This decline in rank coincides with a decrease in sales from October to December, indicating potential challenges in maintaining market share. Notably, Hysteria has shown a more stable performance, maintaining a higher rank than Love Oui'd throughout the period, although it also experienced some volatility, dropping from 22nd in September to 30th in December. Meanwhile, To The Moon has been a close competitor, ranking just above Love Oui'd in November and December. Other brands like High Peaks and Chef For Higher have consistently ranked lower, suggesting that Love Oui'd's primary competition lies with brands like Hysteria and To The Moon. These insights highlight the dynamic nature of the market and the importance for Love Oui'd to strategize effectively to regain and maintain a competitive edge.
Notable Products
In December 2024, the top-performing product for Love Oui'd was the CBD/THC/CBN 4:1:1 Ginger Sleep Gummies 20-Pack, maintaining its first-place ranking from November with sales reaching 662 units. The Lychee Energy Gummies 20-Pack followed closely in second place, consistent with its position from October and November, with sales of 647 units. The CBD/THC 10:1 Flow Tincture improved its ranking to third place, up from a consistent fourth place in the previous months. Zen Mint PepperMints 20-Pack experienced a drop in performance, moving to fourth place from a stable third place in the preceding months. Despite these changes, the Zen Tincture remained in fifth place, showing no variation in its ranking throughout the last four months.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
