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Jul-2025
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Overview
Market Insights Snapshot
Bison Botanics has shown a consistent performance in the Beverage category in New York, maintaining its position at rank 11 from May through July 2025. This stability in ranking is complemented by a noticeable upward trend in sales, which more than doubled from April to July. The Edible category, however, presents a mixed picture. While there was a slight improvement in ranking from April to May, Bison Botanics did not make it into the top 30 in June. Nevertheless, a rebound was observed in July with a rank of 60, suggesting a potential recovery in this category.
In the Flower category, Bison Botanics experienced a decline from April to June, dropping from rank 54 to 89, but saw a slight improvement in July. The sales figures reflect this trend, with a significant decrease from April to June, followed by a modest recovery in July. The Vapor Pens category shows a consistent downward trend in rankings, moving from 75 in April to 91 in July, indicating challenges in maintaining competitive positioning. Despite this, the sales figures do not show a sharp decline, suggesting that while the brand may be losing rank, its core customer base remains relatively stable in this category.
Competitive Landscape
In the competitive landscape of the Flower category in New York, Bison Botanics has experienced notable fluctuations in its market rank over recent months, which could impact its sales trajectory. In April 2025, Bison Botanics held a relatively strong position at rank 54, but by June, it had slipped to rank 89, indicating a significant decline. However, it slightly recovered to rank 86 in July. This downward trend in rank coincides with a decrease in sales from April to June, before a modest rebound in July. Competitors such as Binske and Canna Cure Farms have shown varying performance, with Binske improving its rank from 93 in April to 63 in June, before dropping to 88 in July, while Canna Cure Farms experienced a dip in May but managed to stabilize its rank by July. Meanwhile, Ithaca Organics Cannabis Co. saw a decline from rank 58 in April to 93 in July, and Generic AF maintained a relatively stable rank around the mid-80s. Bison Botanics' ability to navigate these competitive pressures and improve its rank and sales will be crucial in maintaining its market presence in New York's Flower category.
Notable Products
In July 2025, Bison Botanics saw Nana Glue (3.5g) from the Flower category retain its top position, continuing its strong performance with sales reaching 1695.0. The Wild Strawberry Rhubarb Lemonade (10mg THC, 355ml, 12oz) climbed to the second position in the Beverage category, showing a significant sales increase from June. Meanwhile, Loganberry Sparkling Beverage (10mg THC, 355ml, 12oz), which previously held the top spot in June, slipped to third place. Blue Raspberry Lemonade (10mg THC, 8oz) improved its ranking from fifth to fourth in the Beverage category. Loganberry Sparkling Beverage (5mg THC, 355ml, 12oz) maintained its position at fifth, consistent with its ranking in May.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
