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Nov-2025
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Overview
Market Insights Snapshot
Bison Botanics has shown a consistent presence in the New York beverage category, maintaining a top 10 position from August to November 2025. However, there is a noticeable decline in their rank from 9th to 10th place, accompanied by a decrease in sales figures over the same period. This suggests a potential challenge in maintaining market share against competitors. In contrast, the flower category has seen an improvement in ranking, moving from outside the top 30 in August to 89th place by November. This upward movement in the flower category could indicate a growing consumer interest or successful marketing strategies for their flower products.
In other product categories, Bison Botanics did not make it to the top 30 rankings in the edible and vapor pens categories in New York during the latter months of 2025. This absence from the top 30 might suggest that these categories are either highly competitive or that Bison Botanics' offerings are not resonating as strongly with consumers. Despite this, the initial presence in the rankings earlier in the year indicates that there could be potential for growth if the brand can identify and address the factors behind the decline. Overall, while Bison Botanics shows strength in certain categories, there is room for improvement and strategic adjustments to enhance their performance across the board.
Competitive Landscape
In the competitive landscape of the New York flower category, Bison Botanics has experienced notable fluctuations in its market presence. After being ranked 98th in August 2025, Bison Botanics disappeared from the top 20 rankings in September and October, only to re-emerge at 89th in November 2025. This resurgence suggests a positive trend in sales, contrasting with competitors like Binske, which saw a decline from 57th in October to 77th in November, and Dragonfly Cannabis, which dropped from 52nd to 85th over the same period. Meanwhile, Cookies was absent from the rankings in November, indicating a potential opportunity for Bison Botanics to capture market share. Despite the challenges, Bison Botanics' ability to rebound in rank highlights its resilience and potential for growth in a competitive market.
Notable Products
In November 2025, Bison Botanics' top-performing product was Wild Strawberry Rhubarb Lemonade, maintaining its rank at number one for the fourth consecutive month, despite a slight decrease in sales to 1719 units. Blueberry Muffin emerged as the second top-seller, marking its debut in the rankings. Sparkleface followed closely in third place, also making its first appearance. Loganberry Sparkling Beverage experienced a drop from second to fourth place, reflecting a downward trend in its sales figures over the past months. GG#4 rounded out the top five, securing its position among the top sellers for November.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
