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Jul-2026
Sales
Trend
6-Month
Product Count
SKUs
Avg Price
YoY Sales Change
YoY Price Change
Where to Buy
MELT is stocked at 33 licensed dispensaries across New Jersey, Minnesota, and Montana, 29 of them in New Jersey, with the deepest coverage in Hoboken, Paterson, Bloomfield, Buena, and Butler. Search by ZIP code or city below to find the closest one, or filter by product type if you are after a specific format.
Market Insights Snapshot
In July 2026, MELT concentrated sales into two engines: Pre-Roll at 42.1% share with 203.4% YoY growth but a 4.2% MoM decline, and Concentrates at 34.3% share with 8,678.9% YoY growth and a 36.4% MoM rise. Vapor Pens held 17.1% share with an 8.9% MoM increase while lacking a YoY baseline, and Flower fell to 6.5% share with a 43.5% YoY decline despite a 5.8% MoM uptick. With Concentrates ranked 24th in New Jersey and Pre-Roll pricing at $32.75 versus Concentrates at $53.03, the mix shift — alongside a 36.3% YoY rise in average price — implies MELT is tilting toward higher-priced formats to sustain a 287.7% brand-level YoY sales increase while accepting volatility in Pre-Roll.
The pivot toward Concentrates (+36.4% MoM and +8,678.9% YoY) combined with a Pre-Roll pullback (-4.2% MoM despite +203.4% YoY) suggests MELT is trading up on potency-driven formats where pricing can stretch, evidenced by a $38.33 brand average price and Vapor Pens’ 8.9% MoM lift at a $49.67 average. Holding only 6.5% of sales in Flower after a 43.5% YoY contraction while maintaining a 17.1% share in Vapor Pens indicates MELT is consolidating around concentrate-adjacent segments; this mix should prioritize depth in New Jersey Concentrates (rank 24) to convert MoM momentum into rank gains, while using Pre-Roll as a volume stabilizer when Concentrates growth moderates.
Competitive Landscape
MELT sits at rank #24 in New Jersey Concentrates in July 2026, with year-over-year rank change unavailable, and this matches a peak rank of #24 reached in July 2026; against the field, Grassroots advanced to #1 with a +3 YoY rank gain and 36.32% sales growth while RYTHM holds #2 despite a -11.12% sales decline, indicating MELT’s static placement comes amid upward mobility at the top and mixed momentum directly ahead, so the current trajectory implies MELT must convert share from mid-tier incumbents to break into the top 20 rather than waiting for attrition at the top.
Notable Products
Dragon Cookies Pre-Roll 10-Pack (5g) posted the steepest decline at -54.8% MoM and fell to rank 8, while Lemon Cherry Gelato Live Rosin (1g) slid -24.4% to rank 6, indicating a pullback in one Pre-Roll and one Concentrates SKU that reshapes mix away from legacy formats. Melted Strawberry Pre-Ground (14g) surged 142.8% MoM to rank 2, and Fig Bar Live Rosin (1g) jumped 86.1% to rank 4, signaling that value-oriented Flower and select Live Rosin are absorbing demand vacated by underperformers. Orange Push Pop Live Rosin (1g) gained 52.8% MoM at rank 3, and with three Live Rosin SKUs in the top six, Concentrates concentration is rising even as one variant contracts. The pattern implies MELT is pivoting toward higher-velocity Live Rosin and opportunistic Flower while de-emphasizing weaker multi-pack Pre-Rolls, a mix likely to favor premium extraction throughput over broad Pre-Roll depth.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
