Apr-2025
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Overview
Market Insights Snapshot
The performance of Mo-jo (NV) in the Nevada market shows varied results across different product categories. In the Concentrates category, there is a noticeable decline in their ranking over the first four months of 2025, dropping from 4th place in January to 22nd by April. This downward trend is reflected in their sales as well, which decreased significantly over the same period. On the other hand, their presence in the Pre-Roll category is quite limited, as they did not rank within the top 30 brands until March, debuting in 63rd place and slightly moving to 64th in April. This lack of presence in the top rankings could indicate a need for strategic adjustments in their product offerings or marketing efforts within this category.
In contrast, Mo-jo (NV) has shown a relatively stable performance in the Vapor Pens category in Nevada. Their ranking improved slightly from 47th in January to 41st in April, suggesting a consistent demand for their vapor pen products. This stability is also seen in their sales figures, which remained fairly steady throughout the months, with a slight peak in March. The consistent ranking and sales in the Vapor Pens category may highlight a stronger market position and consumer base for Mo-jo (NV) in this segment. However, the brand's overall performance across categories suggests there are opportunities for growth and improvement, especially in the Concentrates and Pre-Roll categories where they have seen less favorable outcomes.
Competitive Landscape
In the Nevada concentrates market, Mo-jo (NV) has experienced a notable decline in its competitive standing over the first four months of 2025. Starting the year strong with a rank of 4th, Mo-jo (NV) saw a significant drop to 10th in February, further slipping to 18th in March, and ultimately falling out of the top 20 by April. This downward trend in rank is mirrored by a consistent decrease in sales, suggesting a challenging period for the brand. In contrast, Khalifa Kush showed resilience, climbing from 13th in February to 10th in March, before dropping to 19th in April, indicating a more volatile but generally upward trajectory. Meanwhile, Nature's Chemistry and Doctor Solomon's entered the top 20 in April, potentially capturing market share from Mo-jo (NV). The competitive landscape highlights the importance for Mo-jo (NV) to reassess its strategies to regain its earlier momentum in the Nevada concentrates category.
Notable Products
In April 2025, the top-performing product for Mo-jo (NV) was Rainbow Beltz Infused Pre-Roll (1g) in the Pre-Roll category, maintaining its rank at number one with sales reaching 377. The Fire OG Cured Resin Badder (1g) in the Concentrates category debuted at rank two, indicating a strong market entry. Jack Herer Distillate Cartridge (0.9g) improved its position in the Vapor Pens category, climbing from fourth to third place compared to March. Jelly Brain Live Cartridge (0.9g) entered the rankings at fourth place, while Pineapple Fanta Live Cartridge (0.9g) followed closely in fifth. Overall, the rankings show a dynamic shift with new entries in the Vapor Pens category and consistent performance in the Pre-Roll category.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.