Khalifa Kush

Data Snapshot: Apr 03, 2024
Khalifa Kush Cannabis Brand Logo
$500K+

Mar-2024

Sales

Strong Growth

Trend

6-Month

35

Product Count

SKUs

Khalifa Kush

Overview

Khalifa Kush, famously associated with the renowned rapper Wiz Khalifa, is a unique hybrid cannabis strain tailored over a decade to meet the artist's specific requirements. Having secured a broad audience appreciation after its launch in California, it represents a flagship product in the expansive portfolio of Cresco Labs, the largest wholesaler of branded cannabis in the U.S. As part of a strategic partnership, it extends its reach to Massachusetts, with an anticipation of a similar response from its branding collaboration with Trulieve Cannabis Corp., a top-performing cannabis company.
Markets

Khalifa Kush Locations

Product Trends

Khalifa Kush Categories

Khalifa Kush Sales

Market Insights Snapshot

Khalifa Kush Historical Sales by Category

In the evolving landscape of the cannabis market, Khalifa Kush has demonstrated notable performance across various states and categories, albeit with mixed results. In Arizona, the brand has shown a consistent presence in the Edible, Flower, and Vapor Pens categories, with rankings oscillating but generally improving in the Flower category from a rank of 55 in December 2023 to 38 by March 2024, indicating a positive trend despite a significant drop in sales from December 2023 to January 2024 before stabilizing. However, its debut in the Pre-Roll category in March 2024 at rank 93 suggests a challenging entry into this market segment. Conversely, in Massachusetts, Khalifa Kush's Flower and Pre-Roll categories have seen a remarkable improvement in rankings, particularly in Pre-Rolls, moving from rank 40 in December 2023 to 24 in March 2024, alongside a substantial increase in sales, highlighting a strong market acceptance and growth momentum in this state.

On the other hand, Khalifa Kush's performance in Maryland and Nevada presents a more complex picture. In Maryland, the brand maintains a steady presence in the Flower and Pre-Roll categories, with Flower showing slight improvements in rankings. However, the Pre-Roll category witnessed a significant drop from rank 20 in December 2023 to 40 in March 2024, coupled with a drastic decrease in sales, indicating potential challenges in maintaining its market position. The introduction into the Vapor Pens category at rank 47 in March 2024 could represent an attempt to diversify its product offerings. In contrast, Nevada saw the brand's Pre-Rolls experiencing a slight decline in rankings with no presence in the top 30 brands for the months following February 2024, suggesting a need for strategic reevaluation in this market. Oregon's market shows a promising uptrend for Khalifa Kush's Pre-Rolls, improving from rank 82 in December 2023 to 67 by March 2024, which could indicate a growing consumer interest in this category within the state.

Mar-2024 Rank
Edible
Flower
Pre-Roll
Vapor Pens
37
38
93
47
38
24
31
40
47
67
Khalifa Kush

Competitive Landscape

In the competitive landscape of the Flower category in Massachusetts, Khalifa Kush has shown a notable upward trajectory in its rank and sales from December 2023 to March 2024, moving from a rank of 65 to 38. This improvement suggests a growing consumer preference for Khalifa Kush amidst stiff competition. Noteworthy competitors include Local Roots, which, despite a slight fluctuation in rank, remained close to Khalifa Kush in March 2024, ranking at 40. In House maintained a stronger position in the market, ranking higher than Khalifa Kush in March 2024 at 37, indicating a consistent consumer preference. Tower Three saw a significant rank improvement to 35 in March 2024, surpassing Khalifa Kush in rank but not necessarily in sales growth trend. HighMark Provisions (HMP) also remained a strong competitor, ranking at 39 in March 2024. Khalifa Kush's upward movement in rank and sales amidst these competitors highlights its growing market presence and consumer acceptance in Massachusetts' competitive cannabis flower market.

Khalifa Kush market ranking for MA Flower

Khalifa Kush

Notable Products

In March 2024, Khalifa Kush maintained its top position in sales with the Khalifa Kush Pre-Roll (1g) leading the chart, marking consistent dominance across previous months and achieving sales of 11,251 units. Following closely, Khalifa Mints Pre-Roll (1g) saw a significant rise to the second spot, showcasing a notable improvement from its fourth rank in February 2024. The Khalifa Kush (3.5g) secured the third position, slightly dropping from its consistent second place in the preceding months, while Khalifa Mints (3.5g) held steady in the fourth rank, indicating stable consumer preference. Violet Sky (3.5g), despite its lower rank, remained in the top five, reflecting a niche but consistent demand within Khalifa Kush's product line. These shifts highlight dynamic consumer preferences and the competitive landscape within Khalifa Kush's offerings, suggesting a varied interest across their product categories.

Product Rank
Category
Dec-2023
Jan-2024
Feb-2024
Mar-2024
Khalifa Kush Pre-Roll (1g)
Pre-Roll
1
1
1
1
Khalifa Mints Pre-Roll (1g)
Pre-Roll
3
4
4
2
Khalifa Kush (3.5g)
Flower
2
2
2
3
Khalifa Mints (3.5g)
Flower
4
3
3
4
Violet Sky (3.5g)
Flower
5
5
>5
5
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