.svg){kind=small}
Aug-2025
Sales
Trend
6-Month
Product Count
SKUs
Overview
Market Insights Snapshot
In the Michigan market, Monster Xtracts has shown a promising trajectory in the Concentrates category. Starting from a rank of 41 in May 2025, the brand has climbed to the 30th position by August 2025. This upward movement indicates a growing consumer interest and possibly improved distribution or marketing efforts. The steady rise in rank over these months, culminating in breaking into the top 30, suggests a positive reception of their products in this category. However, it's worth noting that in May, they were not in the top 30, which could be seen as a challenge they have successfully overcome.
In contrast, Monster Xtracts has maintained a strong and consistent presence in the Edible category in Michigan. Holding the 5th position from May through July 2025 and slightly dipping to 6th in August, the brand has demonstrated a robust performance. This slight dip in August might suggest increased competition or a shift in consumer preferences, but the overall high ranking indicates solid brand loyalty and product satisfaction. The ability to maintain such a high rank in a competitive market speaks volumes about their product quality and brand reputation in the Edible category.
Competitive Landscape
In the competitive landscape of Michigan's edible cannabis market, Monster Xtracts has maintained a strong presence, consistently ranking within the top 6 brands from May to August 2025. However, a slight dip in rank from 5th to 6th place in August indicates increased competition, particularly from Good Tide, which improved its position from 6th to 5th. Despite this, Monster Xtracts' sales figures remain robust, showcasing resilience against competitors like Wana and NOBO, whose rankings fluctuated more noticeably. Notably, Camino consistently held the 4th position, indicating a stable market presence. As Monster Xtracts navigates this competitive environment, understanding these dynamics is crucial for strategizing future growth and maintaining its market position.
Notable Products
In August 2025, the top-performing product for Monster Xtracts was Monster Medibles Blue Raspberry Gummies 10-Pack (200mg), maintaining its position at rank 1 with notable sales of 21,400. The Monster Medibles Tropical Thunder High Dose Gummies 10-Pack (200mg) entered the ranks at position 2, showing a significant rise from being unranked in previous months. Hybrid Cherry Bomb Single Blaster Naut Gummy (200mg) held steady at rank 3, consistent with its performance in July. The Tropical Thunder Blaster Naut Gummy (200mg) experienced a drop to rank 4 from its previous position at rank 3. Sativa Amped Green Apple Single Blaster Naut Gummy (200mg) remained stable at rank 5, showing a slight decrease in sales compared to the previous month.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
