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Oct-2025
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Overview
Market Insights Snapshot
Moonys Zooties has shown a promising upward trajectory in the Pre-Roll category within New York. Over the months from July to October 2025, the brand has steadily climbed the rankings from 23rd to 14th place. This consistent improvement suggests a growing consumer preference for their products in this particular category. Such a rise in rankings is significant, especially considering the competitive nature of the cannabis market in New York, where maintaining a top position can be challenging. This positive momentum indicates that Moonys Zooties is effectively capturing market share and resonating with consumers, which is further reflected in their sales figures, with a notable increase from August to October.
While the brand's performance in New York is commendable, it is worth noting that Moonys Zooties does not appear in the top 30 brands in other states or provinces for the Pre-Roll category, which could be a cause for concern or an opportunity for growth depending on their strategic goals. The absence from the top rankings in other regions might suggest a more localized appeal or a need for broader market penetration strategies. This situation presents an intriguing dynamic as the brand could either focus on strengthening its hold in New York or explore expansion opportunities to diversify its market presence. The data highlights the importance of regional strategies and the potential benefits of targeted marketing efforts to replicate their New York success in other areas.
Competitive Landscape
In the competitive landscape of the New York Pre-Roll market, Moonys Zooties has shown a notable upward trajectory in its rankings from July to October 2025. Starting from a rank outside the top 20 in July, Moonys Zooties climbed to 17th in August, 15th in September, and further improved to 14th in October. This progression highlights a positive trend in market presence and consumer acceptance. In contrast, PUFF maintained a steady position but saw a slight decline from 10th in July and August to 13th by October, indicating potential challenges in sustaining its earlier momentum. Meanwhile, Mfny (Marijuana Farms New York) demonstrated a strong performance, moving from 14th to 12th, suggesting robust sales growth. Canna Cure Farms and Rolling Green Cannabis experienced fluctuations, with Canna Cure Farms dropping to 16th by October, while Rolling Green Cannabis remained relatively stable. These dynamics indicate that Moonys Zooties is gaining traction in a competitive market, potentially benefiting from strategic positioning and consumer preference shifts.
Notable Products
In October 2025, Moonys Zooties' top-performing product was Zonuts Pre-Roll 2-Pack (1g) in the Pre-Roll category, maintaining its number one ranking from September with sales of 3875 units. Laundry List Pre-Roll (0.5g) climbed from fourth place in September to second place in October, showing a significant increase in sales. Gorilla Glue Pre-Roll 2-Pack (1g) entered the rankings for the first time in October, securing the third position. Maui Wowie Pre-Roll (0.5g) dropped from second place in August to fourth place in October. Tropical Cooler Pre-Roll (0.5g), previously ranked first in August, fell to fifth place by October.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
